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Сергей Минаев | Диск-жокей №1

@dj_sergey_minaev · RU · RU

Sergey Minaev (@dj_sergey_minaev) is a Russian DJ, singer and TV performer based in RU who posts music videos, song performances and comedic clips. The channel has about 100,000 subscribers and a median of roughly 5,900 views per video, uploading about nine videos a year. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book Сергей

Family-friendly Russian music channel with 100,000 subscribers and loyal older viewers

  • Median of 5,879 views per video across 180 uploads
  • Engagement rate of 4.33 percent, with comments on performance clips
  • Estimated sponsored rate of $150 to $250 per video at $20 to $35 CPM
Best formusic and audio product launchesnostalgia-driven consumer brands
Watch forUpload pace is slow, with three videos in the last 90 days, and content is entirely Russian-language.

Brand fit report

Content

Topics, IAB taxonomy
Music70%
Television25%
Comedy5%
Formats
music video, tv show excerpt, live performance
Tone
playful, nostalgic
Language
Russian
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
2 to 5 minutes

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment85/100
Positive share of 30 comments
Engagement4.3%
Likes and comments per view on recent videos
Audience asks aboutwhere to hear the full songwhich TV show the clip is fromwhen the next song or episode appears
Age
15%18-24
25%25-34
30%35-44
30%45+
Gender
55%women
45%men
Countries
Russia85%
Ukraine5%
Kazakhstan3%
LanguagesRussian 95%English 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles such as "Трамп-Пам-Пам" are satirical music and carry no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube100k5.9k3

Benchmark score: 30 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers7 / 50
Activity Uploads in the last 90 days3 / 30
Reach Followers on the main platform20 / 20

Recent videos

Last three uploads, latest 39 days ago.

Диск-жокей №1. Официальный Youtube-канал Сергея Минаева. abb3e1ee-7508-4eb2-8fca-e98eff93d631
Сергей Минаев | Диск-жокей №1's own profile description on YouTube

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About Сергей Минаев | Диск-жокей №1

Sergey Minaev (@dj_sergey_minaev) runs a Russian-language YouTube channel with about 100,000 subscribers and 180 videos. He posts music videos, song performances and excerpts from TV shows, including appearances on Channel One and TVC, plus comedic songs. Uploads run at about nine per year, and recent clips have drawn between 3,000 and 25,000 views.

The channel's audience is estimated to be mostly Russian-speaking viewers in Russia, skewing toward adults aged 35 and older. This is an estimate based on language and content type, not measured demographics. Median views are about 5,900 per video, and the channel shows no sponsored content in recent uploads.

Brands in music, audio streaming or nostalgia-driven consumer categories may find a fit. Estimated sponsored integrations run $150 to $250 per video, which is a rate of $20 to $35 CPM, compared with the typical $10 to $30 CPM for paid ads.

Written from Сергей Минаев | Диск-жокей №1's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Сергей Минаев | Диск-жокей №1 can edit or remove this page at any time.

Questions about Сергей

How much does Sergey Minaev charge for a sponsored video?

Based on a median of about 5,900 views and a rate of $20 to $35 per 1,000 views, sponsored integrations are estimated at $150 to $250 per video. This is an estimate from public channel data, not a published rate card.

What does Sergey Minaev post about on YouTube?

Sergey Minaev posts Russian-language music videos, song performances, excerpts from TV programs and comedic songs. He also shares clips from his DJ work and stage appearances on television.

How do I contact Sergey Minaev for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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