Starbooked

DJ Anupya (@djanupyaa) is a New York City-based DJ and music producer on YouTube with about 4,600 subscribers and a median of roughly 3,100 views per video. The channel posts desi-pop and electronic mashups, mostly remixes of Bollywood tracks layered over Western hits. Uploads are sparse, about one per year recently. Sponsored integration rates run about $150 to $250 per video for long-form content.

Why brands book DJ

NYC DJ with a loyal desi-pop remix audience and a viral 3.3M-view track

  • Median views of about 3,100 per video, with one upload reaching 3.35 million views
  • Strong engagement on its best track, with 14,000 likes on a single video
  • Fits music, nightlife and youth-culture brands targeting South Asian audiences
Best formusic releasesnightlife and event promotionaudio product launches
Watch forUploads are infrequent, so a one-off booking may not reach a steady audience.

Brand fit report

Content

Topics, IAB taxonomy
Music90%
Pop Music10%
Formats
music mashup videos, DJ mixtapes, YouTube Shorts
Tone
energetic, polished
Language
English
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
2 to 4 minutes

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment85/100
Positive share of 21 comments
Engagement0.8%
Likes and comments per view on recent videos
Audience asks aboutWhat song is used in this mashup?Where can I get the full track or a remix?Is this mix available on Spotify or Apple Music?
Age
35%18-24
40%25-34
15%35-44
10%45+
Gender
50%women
50%men
Countries
🇺🇸 United States35%
🇮🇳 India35%
🇬🇧 United Kingdom10%
LanguagesEnglish 60%Hindi 30%Telugu 10%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Music remix titles and descriptions show no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube4.6k3.1k0

Benchmark score: 51 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 180 days ago.

(NYC-based) For live bookings, mixes, and/or custom productions, email me at djanupya@gmail.com with details.
DJ Anupya's own profile description on YouTube

Are you DJ Anupya? Claim or remove this profile.

About DJ Anupya

DJ Anupya is a New York City-based DJ and producer who posts desi-pop and electronic mashups on YouTube. The channel has about 4,600 subscribers and 21 videos, most of them two to four-minute remixes that blend Bollywood tracks with Western hits. Uploads have slowed to roughly one a year, and the channel's most viewed video, a Sabrina Carpenter and Bollywood mashup, reached about 3.35 million views.

The typical median video draws about 3,100 views, so the audience is best estimated as a small, engaged group of music listeners, largely in the United States and India. Viewers appear to be mostly 18 to 34, though these figures are estimates from the channel's content, not platform data. The channel shows no sponsorship history in its recent uploads.

At a rate of $150 to $250 per video, sponsored integrations work out to roughly $50 to $80 per 1,000 views at median reach, well above the $10 typical for paid ads. Brands in music, nightlife and audio products looking for a focused desi audience should consider booking this creator.

Written from DJ Anupya's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. DJ Anupya can edit or remove this page at any time.

Questions about DJ

How much does DJ Anupya charge for a sponsored video?

DJ Anupya's estimated rate is $150 to $250 per sponsored video, based on a median of about 3,100 views. The rate is an estimate from Starbooked's pricing model and not a figure the creator has published. Longer videos may be priced higher.

What does DJ Anupya post about on YouTube?

DJ Anupya posts desi-pop and electronic music mashups, usually blending Bollywood songs with Western hits. Videos are typically two to four minutes, with occasional longer DJ mixtapes and short-form clips for YouTube Shorts.

How do I contact DJ Anupya for a brand deal?

Contact details unlock on Starbooked for $0.80. The creator's public description lists an email for live bookings and custom productions. Boosted creators can be booked through Starbooked.

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