Dr. Andy Johnson
Dr. Andy Johnson (@dr.andy.reading), based in the US, makes short literacy and reading-instruction lectures for teachers. The channel has about 23,500 subscribers and a median of 77 views per video. It uploads roughly once a week, and rates run $150 to $250 per video.
Reaches US literacy teachers and reading specialists with research-based, low-cost lectures
- About 23,500 subscribers and 4.66 million lifetime views on a channel active since 2010
- Median of 77 views per video, so sponsored placement reaches a small but very specific audience
- Uploads about 50 videos a year, with 36 in the last 90 days, so content stays fresh
Brand fit report
Content
- Formats
- mini-lectures, YouTube Shorts clips, interview excerpts
- Tone
- academic, measured
- Language
- English
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- under 60 seconds for Shorts, 8 to 25 minutes for long-form
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Titles such as 'Debate, Don't Silence' and 'Surveillance Disguised as Coaching' touch on education policy debates, which is the main reason for the medium political rating.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 24k | 77 | 36 |
Benchmark score: 35 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Why Classrooms Silence Children #substack #shorts · 201 views
▶Interview with Master Educator, Kathy Brown · 24 views
▶Science Is a Process, Not a Subject #substack #shorts · 113 viewsLast three uploads, latest 1 days ago.
This channel provides a variety of mini-lectures related to literacy, learning theories, educational psychology, and specific research-based teaching strategies. My name is Dr. Andy Johnson. I am a Reading Specialist as well as a Distinguished Faculty Scholar and Professor of Literacy at Minnesota State University. You can contact me for questions or comments at: andrew.axe.johnson@gmail.com. You can find more material on my Substack. The subscription is free. https://thereadinginstructionshow.substack.com
About Dr. Andy Johnson
Dr. Andy Johnson runs the YouTube channel @dr.andy.reading, which publishes short mini-lectures on literacy, learning theory, educational psychology and research-based teaching strategies. According to his channel description, he is a Reading Specialist, Distinguished Faculty Scholar and Professor of Literacy at Minnesota State University. Most uploads are short Shorts clips drawn from longer interviews and Substack newsletter posts, with occasional long-form lectures of 15 to 30 minutes.
The channel has about 23,500 subscribers and 4.66 million lifetime views. Median views sit near 77 per video, and the audience is likely educators and teacher-preparation students in the United States. These audience figures are estimates. The channel uploads roughly once a week and has no sponsorship disclosures in its last 50 videos.
Rates run $150 to $250 per sponsored video. Because the sponsored rate is $20 to $35 per 1,000 median views, that works out to a CPM of $20 to $35, compared with the $10 to $30 CPM typical of paid ads. Brands selling teacher-facing tools or training would be the best fit.
Written from Dr. Andy Johnson's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Dr. Andy Johnson can edit or remove this page at any time.
Questions about Dr.
How much does Dr. Andy Johnson charge for a sponsored video?
Dr. Andy Johnson's sponsored integrations are priced at $150 to $250 per video, based on a median of 77 views per video. The rate is calculated at $20 to $35 per 1,000 median views, which is a CPM of $20 to $35. Final pricing depends on the format and scope of the integration.
What does Dr. Andy Johnson post about on YouTube?
Dr. Andy Johnson posts short mini-lectures and clips on literacy instruction, the science of reading, educational psychology and teaching strategies. Many Shorts are excerpts from interviews and Substack posts. Long-form videos include lectures on writing instruction and reading theory.
How do I contact Dr. Andy Johnson for a brand deal?
Contact details for Dr. Andy Johnson unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, so check whether his profile is boosted before reaching out.
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