DDSB (@durhamdsb), the official YouTube channel of the Durham District School Board in Ontario, Canada, posts school news, parent guides and staff updates. The channel has about 2,970 subscribers and a median of 71 views per video, with roughly 24 uploads in the past year. Sponsored work is not offered; the channel is an institutional information source rather than a creator.
Official Ontario school board channel reaching parents of kindergarten-age children
- Kindergarten Registration video drew 2,910 views, the strongest result in recent uploads
- Median of 71 views per video limits reach for paid integrations
- Channel posts about 24 videos per year, mostly announcements and parent guides
Brand fit report
Content
- Formats
- talking-head announcements, explainer videos, event highlights
- Tone
- informative, formal
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 1 to 4 minutes, with some longer parent sessions up to 15 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Videos cover kindergarten registration, school year updates and online safety guidance for parents, with no concerning content in the recent titles.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 3k | 71 | 3 |
Benchmark score: 7 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Welcome to Kindergarten at the DDSB · 50 views
▶Happy New (School) Year 2026-27! · 116 views
▶Happy New (School) Year 2026-27! · 189 viewsLast three uploads, latest 31 days ago.
Official YouTube channel of the Durham District School Board, serving more than 69,000 students. DDSB will review/approve comments to our YouTube channel before they are posted. Schools wishing to submit video to the channel are asked to contact communications.department@ddsb.ca. Find more information at DDSB.ca
About DDSB
DDSB is the official YouTube channel of the Durham District School Board, which serves more than 69,000 students across Durham Region in Ontario, Canada. The channel posts announcements, kindergarten registration guides, strategic plan updates and parent resources, typically between one and four minutes long, with about 24 uploads in the past year.
The audience is most likely parents, guardians and staff in the Durham region, based on the content and the 2,970 subscribers. Median views sit around 71 per video, while a few popular registration videos reached nearly 3,000 views. These audience figures are estimates from the public data.
The channel does not accept sponsored integrations and is not a fit for paid brand campaigns. Brands seeking a comparable placement should expect a paid CPM of $10 to $30 for display ads, and should not expect creator-style reach here. Organizations working on education or parenting awareness may find it useful for partnership inquiries through official channels.
Written from DDSB's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. DDSB can edit or remove this page at any time.
Questions about DDSB
How much does DDSB charge for a sponsored video?
DDSB does not offer sponsored videos and shows no paid brand integrations. Based on its median of 71 views, a sponsored integration would not be priced by the usual per-view rule, so brands should not expect a standard rate. Contact details unlock on Starbooked for $0.80.
What does DDSB post about on YouTube?
DDSB posts school board announcements, kindergarten registration walkthroughs, strategic plan updates and parent guides on topics such as online safety and literacy at home. Videos are typically between one and four minutes long, with occasional longer sessions.
How do I contact DDSB for a brand deal?
Brand deals are not a fit for this channel, since it is a public school board. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked. For partnership inquiries, the board lists communications.department@ddsb.ca for submissions.