Starbooked

Dya Singh (@dyasingh) is a musician based in Australia who makes devotional Sikh kirtan, shabads, and Punjabi songs. His channel has about 5,120 subscribers and roughly 1,500 median views per video, with about three uploads a year. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book Dya

Devotional Sikh music audience with strong long-form listening and high sentiment

  • Median views of about 1,482 per video, with a top video at 492,701 views
  • Sentiment score of 85 and comment rate of 0.03% indicate a quiet but loyal listener base
  • Long-form uploads average 715 seconds, suited to sustained-attention audio and wellness messaging
Best formeditation and wellness brandsfaith-adjacent product launchesawareness campaigns in Australia and the UK
Watch forLow upload pace and modest median views; the audience is niche and religious content may not suit all brands.

Brand fit report

Content

Topics, IAB taxonomy
Music70%
Religion & Spirituality30%
Formats
live kirtan recordings, music videos, long-form meditation audio
Tone
devotional, calm
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
6 to 12 minutes, with some recordings over 1 hour

Audience

Commercial intent8/100
Comments asking for links, prices or where to buy
Sentiment85/100
Positive share of 50 comments
Engagement0.3%
Likes and comments per view on recent videos
Audience asks aboutwhere to find the full recordings of the Nitnem and Rehras Sahibthe meaning of the shabads being sungwhen and where live kirtan performances take place
Age
12%18-24
22%25-34
26%35-44
40%45+
Gender
45%women
55%men
Countries
🇦🇺 Australia30%
🇮🇳 India20%
🇺🇸 United States15%
🇬🇧 United Kingdom12%
🇨🇦 Canada8%
LanguagesEnglish 68%Punjabi 32%

Commercial

4%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Video 'Jhagardang Nagardang, DyaSingh, Jago Sikho, Lest we forget' features ballads about battle from the Dasam Granth, which is martial in theme but not graphic.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube5.1k1.5k2

Benchmark score: 39 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers36 / 50
Activity Uploads in the last 90 days2 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 32 days ago.

Dya Singh has travelled the world creating and spreading music, passion and happiness. He now spends his time writing, creating more music and helping people pursue their dreams. By finding inner truth through self discovery you can unlock your full potential. Dya Singh is available for performances, concerts, conducting ceremonies, kirtan, short tours and now book readings and self improvement programs. Email contact@dyasingh.com and Like www.facebook.com/DyaSinghFriends to keep posted on all the latest... ਵਾਹਿਗੁਰੂ ਜੀ ਕਾ ਖਾਲਸਾ, ਵਾਹਿਗੁਰੂ ਜੀ ਕੀ ਫ਼ਤਿਹ
Dya Singh's own profile description on YouTube

Are you Dya Singh? Claim or remove this profile.

About Dya Singh

Dya Singh is an Australian musician who posts devotional Sikh kirtan, shabads, and Punjabi songs on YouTube. The channel mixes live recordings from gurdwaras with studio music videos and long meditation audio, uploaded about three times a year. Per the creator's own website, he also runs book readings and self-improvement programs. The audience is estimated to be older and largely religious, with viewers in Australia, India, and the UK.

The channel has about 5,120 subscribers and a median of roughly 1,500 views per video, with occasional spikes such as the 492,701-view collaboration. Sponsorships are rare, with no disclosed partnerships in the last 50 videos. Estimated rates are $150 to $250 per video, which is about $100 to $170 per 1,000 median views and well above a typical $10 CPM for paid ads, so the value lies in audience fit, not cheap reach.

Brands in wellness, meditation, or faith-adjacent categories who want an engaged, values-led audience should consider booking him. Brands seeking high-volume reach or fast-moving trend coverage should look elsewhere.

Written from Dya Singh's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Dya Singh can edit or remove this page at any time.

Questions about Dya

How much does Dya Singh charge for a sponsored video?

Based on his median views of about 1,482, Starbooked estimates a sponsored integration at $150 to $250 per video. Exact rates depend on the format and deliverables, and the creator should confirm them directly.

What does Dya Singh post about on YouTube?

Dya Singh posts Sikh kirtan, shabads, devotional Punjabi songs, and long meditation recordings. He also shares live performances from gurdwaras and occasional explainer videos about Sikh history and practice.

How do I contact Dya Singh for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly. The channel lists contact@dyasingh.com in its public description.

Similar creators

YouTube and other creators in sikh kirtan, ranked by score.

CreatorNichesFollowersMedian viewsRateScore
Bliss Studio Production@blissstudioproduction · IN
punjabi musichindi covers1.2k285$150–25029
The genres@thegenres824 · IN
hindi musicpunjabi music1.2k154$150–25016
hindi religious contentlive streams2.6k1.1k$150–25081
Bolt Music Punjabi@boltmusic · IN
punjabi musicmusic videos66k280k$5590–978068
hebrew musicdevotional music17k6k$150–25067
Astro Sally@astrofarsisally
persian astrologyhoroscopes34k23k$450–79066