Starbooked

Eating For Free

Podcast · www.eatingforfree.com · EN
Hosted by Joan Summers, Matthew Lawson

Eating For Free is a weekly pop culture podcast hosted by journalists Joan Summers and Matthew Lawson, exploring gossip and power in Hollywood and online celebrity culture. The show has 293 episodes since July 2018 and releases roughly every seven days, with median episodes near 68 minutes. Estimated downloads per episode are 3,000 to 8,000, with a rate of roughly $90 to $200 per host-read mid-roll.

Why brands sponsor Eating For Free

Engaged pop culture listeners, weekly episodes, and a loyal Apple rating base

  • 512 Apple Podcasts ratings with a 4.8 average suggest an engaged, loyal listener base
  • Weekly episodes of about an hour across nearly eight years build a long archive
  • Hosts are journalists covering entertainment gossip, a natural fit for entertainment and beauty brands
Best forstreaming and entertainment launchesbeauty and fashion brandsbook and media promotion
Watch forExplicit language and irreverent tone may not suit family-oriented or conservative brands.

Brand fit report

Content

Topics, IAB taxonomy
Celebrity Gossip45%
Movies15%
Music15%
Television15%
Politics10%
Formats
co-hosted banter, recap and review, live show
Tone
irreverent, analytical
Language
English
Production
Clean, edited audio
Typical length
60 to 70 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Est. downloads per episode3k–8k
Estimated, confidence 50%: 512 Apple ratings suggests the 2,000 to 8,000 band, adjusted for a show of 293 episodes with weekly cadence and a Patreon tier, with no sponsors seen.
Audience asks aboutWhat is the real story behind a celebrity scandalHow do online influencers gain and use powerWhat happened in a specific Hollywood or reality TV controversy
Age
20%18-24
40%25-34
25%35-44
15%45+
Gender
60%women
40%men
Countries
🇺🇸 United States60%
🇬🇧 United Kingdom10%
🇨🇦 Canada8%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

Patreon is linked on the website and a Patreon preview appears in the feed, but no sponsor mentions found in the feed.

Suitability GARM Brand Safety Floor + Suitability

Profanityhigh
Adultmedium
Drugslow
Violencelow
Politicsmedium

The feed is flagged explicit and episode titles include 'Pop Music That F*cks', with political references such as 'MAGA McRae'.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 90 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks6 / 20

Recent episodes

Last six episodes from the show's feed, latest 4 days ago, a new one about every 7 days.

Hosted by journalists Joan Summers and Matthew Lawson, Eating For Free is a weekly podcast that explores gossip and power in the pop culture landscape: Where it comes from, who wields it, and who suffers at the hands of it. Find out the stories behind the stories, as together they look beyond the headlines of troublesome YouTubers or scandal-ridden A-Listers, and delve deep into the inner…
Eating For Free's own show description from the podcast feed

Do you make Eating For Free? Claim or remove this page.

About Eating For Free

Eating For Free is a weekly pop culture podcast hosted by journalists Joan Summers and Matthew Lawson, as described on the show's website. The show examines where gossip comes from, who wields it, and who is harmed by it, looking past headlines about YouTubers and A-list celebrities. Episodes release roughly every seven days, with a median length of about 68 minutes, and the feed lists 293 episodes since July 2018.

The show has 512 ratings on Apple Podcasts with a 4.8 average, according to Apple Podcasts. Listeners are estimated to be mostly adults aged 25 to 34 in the United States, though this is an estimate and not published data. No sponsors were found in the feed, and the show links to a Patreon for supporters.

Based on an estimated 3,000 to 8,000 downloads per episode, a host-read mid-roll would typically cost about $90 to $200 per episode. Brands in entertainment, beauty, and media promotion are best placed to sponsor, given the show's explicit content and irreverent tone.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Eating For Free can edit or remove this page at any time.

Questions about Eating For Free

How much does Eating For Free charge for a podcast sponsorship?

Based on estimated downloads of 3,000 to 8,000 per episode, a host-read mid-roll is roughly $90 to $200 per episode. Rates are estimates derived from listener signals, not published prices.

What is Eating For Free about?

Eating For Free is a weekly pop culture podcast by journalists Joan Summers and Matthew Lawson. It explores gossip, celebrity culture, and the power dynamics behind Hollywood and online influencer scandals.

How do I contact Eating For Free about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly.

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