Starbooked

EDAMAME Arcade Channel

@edamamearcade · US · JA

EDAMAME Arcade Channel (@edamamearcade) is a Japan-focused gaming and arcade channel run from the US, with about 34,000 subscribers and roughly 17,600 median views per video. Its last upload was in April 2020, so it is no longer active. Sponsored integration rates were estimated at $500 to $1,000 per video, and the channel is known for long medal-game series filmed in Japanese arcades.

Why brands book EDAMAME

Japanese arcade and gaming audience with a 17,600 median view base

  • About 34,000 subscribers and 12.5 million lifetime views.
  • Median of roughly 17,600 views per video across 30 recent uploads.
  • Long episodes around 20 minutes suit product placements in gameplay.
Best forvideo game launchesJapan-focused entertainment brands
Watch forThe channel stopped uploading in April 2020, so it is not currently active.

Brand fit report

Content

Topics, IAB taxonomy
Video Gaming80%
Lifestyle20%
Formats
long-form gameplay series, multi-part episodes, live-style challenge videos
Tone
playful, competitive
Language
Japanese
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
15 to 30 minutes

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment80/100
Positive share of 30 comments
Engagement0.9%
Likes and comments per view on recent videos
Audience asks abouthow the medal games are playedwhere the arcades are locatedwhich Japanese games are worth trying
Age
25%18-24
40%25-34
20%35-44
15%45+
Gender
35%women
65%men
Countries
🇯🇵 Japan45%
🇺🇸 United States30%
Other25%
LanguagesJapanese 70%English 30%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
SQUARE ENIX
Categories promoted
video games
Affiliate links
No

The channel description says it is sponsored by SQUARE ENIX, but none of the last 30 videos carried a clear sponsorship disclosure.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Videos cover arcade games, horror and action games, and cosplay-related content; no sensitive content was flagged in the sampled titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube34k18k0
X–––
Instagram–––

Benchmark score: 57 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform7 / 20

Recent videos

Last three uploads, latest 2387 days ago.

Official Homepage: http://www.jp.square-enix.com/edamame/na.html What is EDAMAME Arcade Channel? Your source of Japanese arcading, gaming and all things crazy in Japan! EDAMAME, not just a tasty bean snack but your route to Japan. Sponsored by SQUARE ENIX Welcome to your source of Japanese Gaming, Arcading and all things crazy in Japan! We'll be your guides into the Japanese Gaming industry, culture, community in Japan. What is EDAMAME!? Edamame is a cooked soy bean snack that you'll find at almost every Japanese restaurant. Using the first thing on the table at IZAKAYA! Twitter @edamamear
EDAMAME Arcade Channel's own profile description on YouTube

Are you EDAMAME Arcade Channel? Claim or remove this profile.

About EDAMAME Arcade Channel

EDAMAME Arcade Channel is a YouTube channel focused on Japanese arcade culture, medal games and video game coverage. Its videos are primarily in Japanese, with some English-language content, and are mostly long-form gameplay series filmed with hosts in Japanese arcades. The channel has about 34,000 subscribers and a median of roughly 17,600 views per video. Estimated audience is mostly adults interested in Japanese gaming culture, with a large share in Japan and a substantial share in the United States.

The channel's last upload appeared in April 2020, and the team announced the end of its activities that month. The channel description lists SQUARE ENIX as a sponsor, although the recent videos do not carry clear sponsorship disclosures. Brand work on the channel is limited to that sponsorship line. Its details come from the public channel data, not from the creator's website.

Based on the sampled recent videos, the channel's estimated rate is $500 to $1,000 per video, which works out to roughly $28 to $57 per 1,000 median views, compared with typical paid ad CPMs of $10 to $30. Brands targeting Japanese gaming audiences may find it useful, though the inactive status should be weighed.

Written from EDAMAME Arcade Channel's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. EDAMAME Arcade Channel can edit or remove this page at any time.

Questions about EDAMAME

How much does EDAMAME Arcade Channel charge for a sponsored video?

Based on median views of about 17,600 and long-form pricing, the estimated rate is $500 to $1,000 per video. This is an estimate, and the channel has been inactive since April 2020, so current rates may differ.

What does EDAMAME Arcade Channel post about on YouTube?

The channel posts long-form videos about Japanese arcade games, medal games, console games and related gaming culture. Most episodes are in Japanese, and many feature hosts playing games together in arcades or at home.

How do I contact EDAMAME Arcade Channel for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, but this channel has not been active since 2020, so confirm availability before reaching out.

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