Empower Development
Empower Development, a UK training business run by Sam Ridgewell, publishes learning content for insurance professionals on YouTube (handle @empowerdevelopment). It has about 2,510 subscribers and a median of 247 views per video, with 164 uploads and a pace that has been near zero over the past year. Sponsored rates run $20 to $35 per 1,000 median views for long-form work and $4 to $8 per 1,000 for Shorts.
Reach UK insurance professionals studying for CII qualifications
- Median of 247 views per video across 164 uploads, so reach is niche rather than mass
- Interview episodes run 40 to 60 minutes and reach a focused professional audience
- Estimated budget of $150 to $250 per long-form integration, shown as a range per video
Brand fit report
Content
- Formats
- long-form interview podcast episodes, short vertical clips, course preview videos
- Tone
- professional, encouraging
- Language
- English
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- under 60 seconds for most Shorts, 40 to 60 minutes for interview episodes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- professional training courses
- Affiliate links
- No
Recent videos promote the channel's own CII course previews and an external memory course by Jim Kwik, with no clear paid sponsorship disclosure in the last 30 videos.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is professional training and career interviews, with a few lighthearted Shorts such as a Barbie clip and a celebrity guessing video.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 2.5k | 247 | 0 |
Benchmark score: 13 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Improving Memory and Motivation - Emma Ackers - Dec 2024 · 303 views
▶Simon Evans - The Insurance War on Talent, Who's Winning? · 298 views
▶No doubt you will all recognise one of these celebs 🤩 #dan · 110 viewsLast three uploads, latest 639 days ago.
At Empower Development we provide learning solutions for insurance professionals through training courses, coaching and team building. We love to deliver training that is empowering and easily applied to your day job, allowing you to take control of your development and career progression. We provide a range of materials and courses to support CII students either as a complete learning solution or to supplement support provided under the apprenticeship levy. We have a proven track record with insurance companies and broking houses across the market from small private firms to global marke
About Empower Development
Empower Development is a UK-based learning business that makes training content for insurance professionals, and its YouTube channel (@empowerdevelopment) mirrors that work. The channel has about 2,510 subscribers and 164 uploads, with a median of 247 views per video. Most posts are short vertical clips, along with occasional long interview podcasts with insurance executives and course previews for CII modules.
According to its channel description, the business runs in-house and public courses for insurance firms and offers CII study support. Viewers are likely UK-based insurance students and early-career staff, though this is an estimate from channel topics and not measured data. Upload activity has been minimal recently, so the channel is better suited to niche education campaigns than to steady sponsorship schedules.
Brands in professional training or insurance recruitment may find this audience relevant. Sponsored rates run $20 to $35 per 1,000 median views for long-form work, which is a higher CPM than the $10 to $30 typical of paid ads, though with a much more specific audience.
Written from Empower Development's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Empower Development can edit or remove this page at any time.
Questions about Empower
How much does Sam Ridgewell charge for a sponsored video?
Based on the channel's median views, a sponsored integration is estimated at $150 to $250 per video for long-form content, and $4 to $8 per 1,000 views for Shorts. These are estimated ranges, not published rates, and should be confirmed with the creator.
What does Empower Development post about on YouTube?
The channel posts career and training content for insurance professionals, including interviews with industry leaders, CII module previews, and short lifestyle clips. Most videos are short, and the channel has been posting infrequently in recent months.
How do I contact Empower Development for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
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