Erik Hassle (@erikhassleofficial) is a Swedish soul and pop musician who posts official music videos, audio uploads, acoustic versions and live sessions on his YouTube channel. The channel has about 19,300 subscribers and 8.1 million total views, with a median of roughly 16,400 views per video. Uploads have stopped; the most recent was in 2017. Sponsored rates are $150 to $250 per video.
Swedish soul-pop artist with a loyal catalog audience and no current sponsorship history
- Median of about 16,400 views per video across 20 uploads
- Top video, Smaller (Official Video), reached about 100,000 views
- Channel has 19,300 subscribers, with the catalog still drawing views years after release
Brand fit report
Content
- Formats
- official music video, audio upload, acoustic session, live stream
- Tone
- melancholic, polished
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 2 to 4 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Music videos and audio uploads with no flagged content in titles or descriptions.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 54 / 100
Public rule, same for everyone. How it works.
Recent videos
▶ErikHassleVEVO Live Stream · 0 views
▶Erik Hassle - Missing You (Official Video) · 111k views
▶Erik Hassle - Missing You (Acoustic Video) · 14k viewsLast three uploads, latest 3238 days ago.
Welcome to Erik Hassle's Official YouTube Channel Erik Hassle's new album 'Innocence Lost' is out! Find it on Apple Music: http://smarturl.it/InnocenceLost, Spotify: http://smarturl.it/StreamInnocenceLost and Amazon Music: http://smarturl.it/InnocenceLostAmz Erik Hassle on Social Media: https://www.facebook.com/erikhassle https://twitter.com/erikhassle http://instagram.com/erikhassle http://erikhassle.com/ snapchat: erikhassle
About Erik Hassle
Erik Hassle is a Swedish soul and pop musician whose YouTube channel holds official music videos, audio releases, acoustic sessions and a few live streams. The channel has about 19,300 subscribers and 8.1 million lifetime views. Its median video draws about 16,400 views, and the most-watched upload is the official video for Smaller at about 100,000 views. The channel has not posted since 2017, so its output is a fixed catalog rather than an active feed.
Viewers are estimated to be mostly adults aged 25 to 34, split roughly evenly between men and women, with Sweden as the largest audience market followed by the United States and the United Kingdom. These are estimates derived from the channel's content, not platform-reported figures. Most viewers come to the music itself, and comments show little commercial intent.
The channel shows no sponsored integrations in its recent history. Sponsored placements would cost about $150 to $250 per video, which works out to roughly $10 to $15 per 1,000 median views, or CPM of $20 to $35 per 1,000 views against the $10 to $30 CPM typical for paid ads. Brands seeking a Nordic music tie-in should consider this channel.
Written from Erik Hassle's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Erik Hassle can edit or remove this page at any time.
Questions about Erik
How much does Erik Hassle charge for a sponsored video?
Based on the channel's median of about 16,400 views, a sponsored video would likely cost between $150 and $250. The estimate uses a rate of $20 to $35 per 1,000 median views, with a floor of $150. Contact details unlock on Starbooked for $0.80.
What does Erik Hassle post about on YouTube?
Erik Hassle's channel contains official music videos, audio uploads, acoustic versions of singles, and a few live sessions. The content is mostly from his soul and pop catalog, including the album Innocence Lost. There have been no new uploads since 2017.
How do I contact Erik Hassle for a brand deal?
The channel lists official social links, including Instagram and X, and a personal website. Verified contact details unlock on Starbooked for $0.80. Erik Hassle is not currently boosted on Starbooked, so direct booking through the platform is not available.
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