Esalen
Esalen (@esaleninstitute) is a nonprofit human potential center in Big Sur, California, posting long-form workshop previews, interviews and archival talks. The channel has about 8,700 subscribers, roughly 430,000 total views and a median of about 180 views per video, with around 50 uploads a year. Sponsored integrations are rated at $20 to $35 per 1,000 median views, roughly $4 to $6 per video, for long-form. One distinctive detail is its archive of recordings from the institute's 1960s to 1980s era.
Reach a mindful, mostly American audience through Esalen's retreat-focused long-form content
- Median of about 180 views per video across roughly 450 uploads
- Around 50 uploads in the past year, with 11 in the last 90 days
- Sponsored rate estimated at $20 to $35 per 1,000 median views, roughly $4 to $6 per video
Brand fit report
Content
- Formats
- workshop preview interviews, archival recordings, short profile features
- Tone
- reflective, earnest
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 2 to 5 minutes for workshop previews, 40 to 90 minutes for interviews and archival talks
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles cover workshops on sexuality and shame, such as 'Elements of Desire: A Deeper Look with Finn Deerhart', but none are explicit, so the channel is not family-oriented but is low risk.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 15 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Belonging to the Earth: A Deeper Look with Fletcher Tucker · 78 views
▶From the Esalen Archives: Rollo May and Daniel Ellsberg in 1 · 137 views
▶Moving Men: A Deeper Look with Douglas Drummond · 211 viewsLast three uploads, latest 3 days ago.
Non profit exploring human potential since 1962 in Big Sur, California Subscribe: https://www.esalen.org/subscribe-esalen-youtube Website: https://www.esalen.org/ Facebook: https://www.facebook.com/EsalenInstitute Instagram: https://www.instagram.com/esalen Twitter: https://twitter.com/esalen
About Esalen
Esalen Institute, handle @esaleninstitute, is the YouTube channel of the nonprofit human potential center in Big Sur, California, founded in 1962. The channel posts short workshop previews, longer interviews with teachers and writers, and archival recordings from the institute's history. Output is steady, with around 50 uploads over the past year and 11 in the most recent 90 days.
The audience is estimated to be mostly American adults, with a large share aged 45 and older, and a mix of practitioners, students and people interested in retreats. Median views sit around 180 per video, with the channel totaling about 430,000 views across its life. These figures are approximate and drawn from public channel data.
Brands seeking to reach an engaged wellness audience can expect sponsored integrations at roughly $20 to $35 per 1,000 median views, or about $4 to $6 per video, compared with paid ad CPMs of $10 to $30. The channel is best suited to retreat, wellness and educational offers.
Written from Esalen's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Esalen can edit or remove this page at any time.
Questions about Esalen
How much does Esalen charge for a sponsored video?
Based on the channel's median of about 180 views and the long-form rate of $20 to $35 per 1,000 views, a sponsored video is estimated at roughly $4 to $6 per video. Exact rates are confirmed directly with the creator, and the estimate reflects public data only.
What does Esalen post about on YouTube?
Esalen posts workshop preview videos, interviews with teachers and writers, and archival recordings from the institute's history. Topics center on human potential, mindfulness, somatic practice and spirituality, with a focus on the Big Sur campus.
How do I contact Esalen for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check whether this channel is boosted before reaching out.