Starbooked

ESPboy (@espboy), a US-based STEM and homebrew gadget channel, makes short retro game and microcontroller videos for ESPboy hardware. The channel has about 1,400 subscribers and roughly 1,200 median views per video, with about 12 uploads in the last 90 days. Sponsored integrations are estimated at $150 to $250 per video, based on the rate rule. Its distinctive focus is porting Arduboy and Pokitto games to ESPboy.

Why brands book ESPboy

Family-friendly retro gaming videos reaching hobbyist makers

  • About 1,200 median views per video across roughly 12 uploads in 90 days
  • Shorts-heavy channel where 90% of videos are Shorts, so the rate is $4 to $8 per 1,000 views
  • Audience of about 1,400 subscribers that is largely male, US-led, and interested in hardware
Best fordeveloper tool launcheseducational electronics kitsretro gaming accessories
Watch forSmall audience and Shorts-only format limit reach; suited to niche hardware, not mass consumer goods.

Brand fit report

Content

Topics, IAB taxonomy
Video Gaming70%
Technology25%
Hobbies & Interests5%
Formats
short gameplay demos, game port showcases, short hardware clips
Tone
technical, playful
Language
English
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
under 60 seconds

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement1.4%
Likes and comments per view on recent videos
Audience asks abouthow to build or buy an ESPboyhow to load or port a game onto ESPboywhich Arduboy games run on the hardware
Age
20%18-24
35%25-34
25%35-44
20%45+
Gender
20%women
80%men
Countries
🇺🇸 United States35%
🇩🇪 Germany10%
🇬🇧 United Kingdom10%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Game ports such as Dark&Under II and Zombie Slayer contain mild fantasy action, with no concerning flags.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.4k1.2k12
X–––

Benchmark score: 62 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days12 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 13 days ago.

ESPboy - STEM project and homebrew gadgets, designed to help enthusiasts learn/improve IT/IoT skills and promote engineering creativity An interesting hobby for you and your children, an opportunity to learn/improve programming, neo-retro game development, MCU and IoT technologies, electronics and digital devices creation Open source, portable, modular to explore, create, learn, code & play with WiFiAppStore, WebAppStore and community support. WiFi onboard, Arduino IDE/PlatformIO compatible, ESP8266 core. Arduboy, Pokitto, Gamebuino, GameBoy, ZX Spectrum, CHIP8/SCHIP and more Multiple ext
ESPboy's own profile description on YouTube

Are you ESPboy? Claim or remove this profile.

About ESPboy

ESPboy is a US-based channel run under the handle @espboy. It publishes short videos that show retro games ported to the ESPboy handheld, a small open-source ESP8266 device. Most uploads are Shorts under about 35 seconds, with about 30 uploads in the past year, and the channel is built around game ports from the Arduboy and Pokitto communities.

The channel has about 1,400 subscribers and a median of about 1,200 views per video, which suggests an audience of hobbyist makers, retro gaming fans and maker-community members. These audience details are estimates. The channel's website is a community forum and GitHub-hosted software, with no brand partnerships visible in the data.

For brands, a sponsored integration is estimated at $150 to $250 per video under the Starbooked rate rule. That works out to about $4 to $8 CPM against the $10 to $30 CPM typical of paid ads, so the channel suits niche hardware and developer tools rather than broad reach.

Written from ESPboy's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. ESPboy can edit or remove this page at any time.

Questions about ESPboy

How much does ESPboy charge for a sponsored video?

Based on Starbooked's rate rule for Shorts-heavy channels, a sponsored integration is estimated at $150 to $250 per video, at $4 to $8 per 1,000 median views. Final pricing depends on the brief and the deliverables agreed with the creator.

What does ESPboy post about on YouTube?

ESPboy posts short Shorts-format videos showing retro games ported to the ESPboy handheld, including Arduboy, Pokitto and TinyJoypad titles. Videos are typically under a minute and aimed at hobbyist makers interested in ESP8266 hardware.

How do I contact ESPboy for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, which handles the brief and payment.