Starbooked

eWeLink Smart Home

@ewelinksmarthome · HK · EN

eWeLink Smart Home (@ewelinksmarthome), a smart home platform from Hong Kong, posts short-form clips about its CUBE local hub, Matter bridging and Sonoff device setup. The channel has about 18,700 subscribers and a median of 520 views per video, uploading roughly once a week. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book eWeLink

Brand-owned smart home channel reaching Matter and Zigbee hobbyists

  • Median of 520 views per video across 30 recent uploads, with the top recent video at 1,363 views
  • About 17 uploads in the last 90 days, a steady weekly pace
  • Shorts make up 96 percent of uploads, so a 25-second product clip is the natural format
Best forsmart home device launchessmart home software awareness
Watch forThis is a brand-owned channel run by the platform itself, so it is a poor fit for independent third-party sponsorship.

Brand fit report

Content

Topics, IAB taxonomy
Technology70%
Home & Garden30%
Formats
product demo short, feature announcement, setup walkthrough
Tone
informative, promotional
Language
English
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 40 seconds

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment72/100
Positive share of 30 comments
Engagement0.8%
Likes and comments per view on recent videos
Audience asks abouthow to set up eWeLink CUBE on Mac, Windows or Raspberry Piwhich Sonoff and Zigbee devices work with the platformhow to connect eWeLink to Apple Home or Alexa
Age
10%18-24
35%25-34
30%35-44
25%45+
Gender
35%women
65%men
Countries
🇺🇸 United States30%
🇬🇧 United Kingdom10%
🇩🇪 Germany8%
🇨🇦 Canada7%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
smart home devices, smart home software
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own eWeLink and Sonoff products, such as 'Control your heating locally in eWeLink CUBE.'

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Brand-owned product content with no flagged material in the recent titles or descriptions.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube19k52017
X–––

Benchmark score: 24 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers3 / 50
Activity Uploads in the last 90 days17 / 30
Reach Followers on the main platform4 / 20

Recent videos

Last three uploads, latest 5 days ago.

eWeLink is a smart home platform that supports multiple brands of smart devices including Sonoff. It enables connections between diversified smart hardware and integrates popular Smart Speakers like Amazon Alexa, Google Home. Moreover, eWeLink works with IFTTT, serving as the ultimate home control center. eWeLink is also a full-fledged IoT Smart Home turnkey solution which includes WiFi/Zigbee/GSM/Bluetooth module and firmware, PCBA hardware, global IoT SaaS platform, and open API, customizable Android/iOS app, seamless integration with Google Assistant, etc. eWeLink enables brands launchin
eWeLink Smart Home's own profile description on YouTube

Are you eWeLink Smart Home? Claim or remove this profile.

About eWeLink Smart Home

eWeLink Smart Home is the official YouTube channel of eWeLink, a smart home platform built by CoolKit and based in Hong Kong. The channel posts short product clips, typically 20 to 40 seconds, covering the eWeLink CUBE local hub, Matter and Zigbee bridging, Sonoff device setup and integrations with Alexa, Google Home and Apple Home. Uploads run about once a week.

The audience is estimated, not measured. Viewers appear to be smart home hobbyists and installers in English-speaking markets who are setting up or troubleshooting connected devices. Median views sit around 520 per video, with the channel holding about 18,700 subscribers.

The channel is not a creator partnership. It promotes the company's own products, so it is better suited to brands looking for an existing smart home audience than to those seeking an independent reviewer. A typical sponsored integration would cost $150 to $250 per video, which works out to a CPM of $20 to $35 per 1,000 views, higher than the $10 to $30 typical for paid ads.

Written from eWeLink Smart Home's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. eWeLink Smart Home can edit or remove this page at any time.

Questions about eWeLink

How much does eWeLink Smart Home charge for a sponsored video?

Based on a median of 520 views and a short-form format, a sponsored integration is estimated at $150 to $250 per video. The channel is brand-owned, so terms would be set directly with the eWeLink team.

What does eWeLink Smart Home post about on YouTube?

The channel posts short product clips about the eWeLink CUBE local hub, Matter and Zigbee support, Sonoff devices and integrations with Alexa, Google Home and Apple Home. Most videos run under 40 seconds.

How do I contact eWeLink Smart Home for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked. The channel's own listed business contact is bd@coolkit.cn.

Similar creators

YouTube and other creators in smart home, ranked by score.

CreatorNichesFollowersMedian viewsRateScore
Technaura@technaura · IN
gadget reviewssmart home70k2.1k$150–25026
Google Home France@ghomefrance · FR
google homesmart home8.3k1.4k$150–25025
Sandro Garcia@imsandrogarcia · PT
smart hometech reviews5.1k660$150–25024
Pocket-lint@pocketlintcom · US
consumer techgadget reviews96k2.7k$150–25023
Filipe Covas@filipecovas · PT
programming tutorialshome tech setup17k1.2k$150–25023
Z-Wave India@z-waveindia5436 · IN
smart homehome automation1.1k185$150–25022