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Explaining Ukraine is a podcast from UkraineWorld, an English-language multimedia project run by Internews Ukraine. It covers Ukrainian politics, society, history and culture through interviews with scholars and journalists. The show has 430 episodes with a cadence of about one episode every eight days and a median length near 45 minutes. Estimated downloads are 5,000 to 25,000 per episode, with a rate range of $120 to $620 per episode.

Why brands sponsor Explaining Ukraine

A 430-episode English-language show on Ukraine for audiences following the war and its politics

  • Apple Podcasts shows 170 ratings averaging 4.9 out of 5, with 161 five-star reviews.
  • Episodes run about 45 minutes and feature scholars, journalists and experts on Ukrainian history and society.
  • The show has been publishing since January 2018, giving sponsors a long archive of steady listening.
Best foreducation and booksNGO and civic campaignstravel and language learning
Watch forPolitical and war-related content may not suit every brand; sponsor placement needs care.

Brand fit report

Content

Topics, IAB taxonomy
News and Politics55%
Society and Culture30%
History15%
Formats
interview, panel discussion, event recording
Tone
analytical, serious
Language
English
Production
Clean, edited audio
Typical length
35 to 50 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment45/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 50%: 170 Apple ratings with a 4.9 average, a 2018 start, 430 episodes, a weekly-to-biweekly cadence and a top Podcast Index popularity bucket.
Audience asks aboutHow does Russian propaganda shape narratives about Ukraine?What are the historical roots of the current conflict?What is the state of Ukrainian society and resistance?
Age
10%18-24
25%25-34
25%35-44
40%45+
Gender
45%women
55%men
Countries
🇺🇸 United States25%
🇬🇧 United Kingdom15%
🇩🇪 Germany12%
Ukraine10%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

The website asks listeners to support the project through Patreon and states that crowdfunding covers about 15% of its budget.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicsmedium

Episode titles reference war crimes, Mariupol and Russian occupation, which carry violence and political content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 72 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks18 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 4 days ago, a new one about every 8 days.

A podcast by UkraineWorld.org, a multimedia project about Ukraine run by Internews Ukraine. Explaining Ukraine, its politics, society and its culture. Support us: patreon.com/ukraineworld
Explaining Ukraine's own show description from the podcast feed

Do you make Explaining Ukraine? Claim or remove this page.

About Explaining Ukraine

Explaining Ukraine is a long-running English-language podcast produced by UkraineWorld, a multimedia project run by Internews Ukraine. According to the show's feed and the UkraineWorld website, it examines Ukrainian politics, society, history and culture through interviews with scholars, journalists and experts, often recorded at events or in the field.

The show has published 430 episodes since January 2018, with a recent cadence of about one episode every eight days. Typical episodes run about 45 minutes. Apple Podcasts lists 170 ratings with an average of 4.9 out of 5. The website says the project is largely funded by crowdfunding, and the feed shows no named sponsors.

Estimated audience figures are 5,000 to 25,000 downloads per episode, so this is an estimate and not a published figure. At an estimated $18 to $25 per 1,000 downloads, a host-read mid-roll would cost roughly $120 to $620 per episode. The show suits brands in education, publishing and civic causes who want an engaged, politically aware audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Explaining Ukraine can edit or remove this page at any time.

Questions about Explaining Ukraine

How much does Explaining Ukraine charge for a podcast sponsorship?

Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll would be roughly $120 to $620 per episode. Actual rates depend on the show's own terms and the placement chosen.

What is Explaining Ukraine about?

Explaining Ukraine is an English-language podcast from UkraineWorld that covers Ukrainian politics, society, history and culture through interviews and panel discussions with experts.

How do I contact Explaining Ukraine about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked.

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