Starbooked

FallingInSand

@fallinginsand · CA · EN

James Sun (@fallinginsand), a Canadian sand artist, makes satisfying sand-painting videos recreating logos, athletes, anime characters and tributes. His channel has about 86,300 subscribers, 769 videos and a median of roughly 2,800 views per video, mostly Shorts, with about 20 uploads per quarter. Sponsored integrations are quoted at $150 to $250 per video.

Why brands book FallingInSand

Viral sand-art tributes with spikes past 500,000 views on Shorts

  • Median of about 2,800 views per video across 769 uploads, with peaks near 565,000 views.
  • About 84% of uploads are Shorts, averaging roughly 31 seconds each.
  • Estimated sponsored rate of $150 to $250 per video is about $53 to $89 CPM at the median, compared with $10 to $30 for paid ads.
Best forproduct reveals and launchesgaming and anime merchandisefan-culture campaigns
Watch forMedian views are modest; the strongest results come from viral pieces, not the typical upload.

Brand fit report

Content

Topics, IAB taxonomy
Hobby60%
Entertainment25%
Lifestyle (sociology)15%
Formats
vertical short-form sand art time-lapses, tribute clips with caption text, multi-part series such as LOGO? REBUILT
Tone
calm, playful
Language
English
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 60 seconds

Audience

Commercial intent20/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Engagement1.4%
Likes and comments per view on recent videos
Audience asks abouthow long a piece takes to makehow many grains of sand are usedwhich character or logo will be next
Age
30%18-24
35%25-34
20%35-44
15%45+
Gender
50%women
50%men
Countries
🇺🇸 United States35%
🇨🇦 Canada10%
LanguagesEnglish 90%Other 10%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover sports, games, anime and tributes to public figures, with no flagged content; a tribute to Peter Cullen and a 'R.I.P' series are sombre but not graphic.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube86k2.8k20
Instagram–––

Benchmark score: 41 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers4 / 50
Activity Uploads in the last 90 days20 / 30
Reach Followers on the main platform17 / 20

Recent videos

Last three uploads, latest 1 days ago.

James Sun - SandMan 3.5m fans on Tiktok & Ins ⏳🇨🇦 Launching New Products, Revealing Logos, Celebrating Anniversary or anything special? I can help you grabbing the audiences' attention within the First 3 Seconds! Business 📧 Business@fallinginsand.com Website: www.FallingInSand.com INSTAGRAM: https://www.instagram.com/fallinginsand FACEBOOK: @fallinginsand TWITTER: @fallinginsand TikTok: @fallinginsand
FallingInSand's own profile description on YouTube

Are you FallingInSand? Claim or remove this profile.

About FallingInSand

James Sun runs the FallingInSand channel, where he creates sand-art pieces filmed as short time-lapses. Most uploads are vertical Shorts under a minute, often rebuilding a logo, athlete, anime character or public figure grain by grain. The channel posts about 20 videos per quarter and has around 86,300 subscribers.

The audience is likely an English-speaking mix of sand-art and satisfying-video fans, with estimates pointing to a broad 18 to 44 spread. Median views sit near 2,800 per video, while the best recent uploads have passed 400,000 views. The channel's business contact states that James can help brands capture attention in the first three seconds of a video.

Brands seeking an eye-catching launch or a fan-culture moment should consider this channel. Sponsored integrations are estimated at $150 to $250 per video, roughly $53 to $89 CPM at median views, which is well above the $10 to $30 CPM typical of paid ads, so it fits brands prioritizing creative impact over raw reach.

Written from FallingInSand's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. FallingInSand can edit or remove this page at any time.

Questions about FallingInSand

How much does FallingInSand charge for a sponsored video?

Sponsored integrations for FallingInSand are estimated at $150 to $250 per video, based on the channel's median views and its Shorts-heavy format. Rates are estimates, not published prices. Contact details unlock on Starbooked for $0.80.

What does FallingInSand post about on YouTube?

FallingInSand posts sand-art videos, mostly under a minute, that recreate logos, sports stars, anime and video game characters, and tributes to public figures. Recent series include LOGO? REBUILT and themed tributes to athletes and artists.

How do I contact FallingInSand for a brand deal?

The channel lists the business email Business@fallinginsand.com in its description. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked directly through Starbooked.

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