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FIBO (@fiboshow) is the YouTube channel of the FIBO fitness, health and wellness trade fair, run by RX Deutschland GmbH in Düsseldorf, Germany. The channel has about 1,500 subscribers and 293 videos, with a median of roughly 365 views per video. It posts about four times a month, mostly short event clips and interviews. Sponsored integrations are estimated at $150 to $250 per video, a rate that rests on Shorts-heavy median views.

Why brands book FIBO

Reach German fitness trade fair audiences through a sport-focused event channel

  • Median of about 365 views per video, with a top video of 18,430 views (Jay Cutler quad stomp clip)
  • Upload pace of 39 videos in the last 365 days, with 4 in the last 90 days
  • Shorts make up 58 percent of uploads, so per-view cost is low at the $4 to $8 per 1,000 rate
Best forsupplement and sportswear launchestrade fair and event promotiongym equipment awareness
Watch forSmall audience and most views come from event-period spikes; viewership falls off outside FIBO season.

Brand fit report

Content

Topics, IAB taxonomy
Physical fitness70%
Health15%
Entertainment15%
Formats
event aftermovies, short interview clips, long-form talk show episodes
Tone
energetic, inspirational
Language
German
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 30 to 35 minutes for talk episodes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement0.8%
Likes and comments per view on recent videos
Audience asks aboutwhat happens at FIBO 2026who the featured athletes arehow to take part in the event and its competitions
Age
20%18-24
35%25-34
25%35-44
20%45+
Gender
45%women
55%men
Countries
🇩🇪 Germany75%
🇦🇹 Austria5%
🇨🇭 Switzerland5%
🇺🇸 United States5%
Other10%
LanguagesGerman 60%English 40%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
event promotion
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own trade fair and the EquipHotel Longevity in Hospitality event.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content covers trade fair events, sport and interviews, with no flagged titles in the last 30 videos.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.5k3654

Benchmark score: 35 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers30 / 50
Activity Uploads in the last 90 days4 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 47 days ago.

For a strong and healthy society. Our vision is a strong fitness industry and a healthy society. An active and holistically mindful lifestyle is more important than ever,. Information according to § 5 TMG: RX Deutschland GmbH Johannstraße 1 40476 Düsseldorf Germany PO Box: Postfach 101642 40007 Düsseldorf Germany Represented by the Managing Directors: Rachel Travers, Michael Koehler, Ivo Sklenitzka A division of RELX Group T: +49 211 90191-100 F: +49 211 90191-123 infoDE@rxglobal.com www.rxglobal.de Registration entry: Registration in trade register Register court: Amtsgericht Düsseldo
FIBO's own profile description on YouTube

Are you FIBO? Claim or remove this profile.

About FIBO

FIBO is the YouTube channel of the FIBO trade fair for fitness, health and wellness, produced by RX Deutschland GmbH in Düsseldorf, Germany. The channel posts event aftermovies, short interviews with athletes and industry speakers, and occasional long-form talk episodes such as the Out of the Box series. Most output is in German with English captions or companion text, and it clusters around FIBO in Cologne each spring.

The audience is estimated to be mostly German-speaking fitness enthusiasts, gym members and industry professionals, though the channel's small subscriber base means these figures are inferred rather than measured. Viewership is concentrated in short Shorts clips, with a median of about 365 views per video.

Brands are unlikely to book FIBO for sponsored integrations today, since no sponsor disclosures appear in recent uploads. The estimated rate of $150 to $250 per video compares with paid ads at $10 to $30 CPM, so the value depends on event-specific reach.

Written from FIBO's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. FIBO can edit or remove this page at any time.

Questions about FIBO

How much does FIBO charge for a sponsored video?

FIBO's estimated rate is $150 to $250 per video, based on its median of about 365 views and a Shorts-heavy upload mix. Rates are estimates from public channel data. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

What does FIBO post about on YouTube?

FIBO posts aftermovies, short interview clips and talk episodes covering the FIBO fitness, health and wellness trade fair. Topics include bodybuilding competitions, strongman, MMA, American football and the Longevity in Hospitality summit.

How do I contact FIBO for a brand deal?

The channel lists a public business email, infoDE@rxglobal.com. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.