Fig. 1 by University of California
Fig. 1 (@fig1) is a science and culture explainer channel run by the University of California, based in the US. It posts short animated and documentary-style videos on health, psychology and new research, with about 60,600 subscribers and median views near 4,100. It uploads about 18 videos a year, and a sponsored integration is typically quoted at $20 to $35 per 1,000 median views for long-form work or $4 to $8 per 1,000 for Shorts-heavy output.
University science channel reaching engaged, science-curious viewers in the US
- About 60,600 subscribers and 7.4 million lifetime views across 98 videos
- Median view count of roughly 4,100 per video, with a top video near 581,000 views
- 18 uploads in the last 365 days and 6 in the last 90 days, a steady pace
Brand fit report
Content
- Formats
- animated explainer, short-form Shorts, interview conversation
- Tone
- informative, curious
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Studio quality
- Typical length
- under 60 seconds for most uploads, with occasional long-form interviews of 30 to 55 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles cover health and policy topics such as "Who really invented the iPhone?" that reference federal funding and pending legislation, which is mildly political in framing but not partisan in the sampled content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 61k | 4.1k | 6 |
Benchmark score: 27 / 100
Public rule, same for everyone. How it works.
Recent videos
▶The corporate masterminds behind Lunchables · 6.2k views
▶8 ways to get out of a funk – according to science · 14k views
▶My childhood was just ruined · 1.8k viewsLast three uploads, latest 4 days ago.
Videos about science, culture and new discoveries out of the University of California. Ideas for episodes or questions? Write us: video@ucop.edu
Are you Fig. 1 by University of California? Claim or remove this profile.
About Fig. 1 by University of California
Fig. 1 is a YouTube channel produced by the University of California that explains science, health and culture research in short, animated videos. Most uploads run under a minute and are published as Shorts, with longer interviews appearing less often. The channel posts roughly 18 videos a year and has built about 60,600 subscribers, with a median video drawing around 4,100 views. Audience composition is an estimate based on channel topics and titles, and skews toward adults in the United States interested in health and science.
The channel has no sponsored content in its recent uploads, so brand work would be a new category rather than an established pattern. Its median view count and Shorts-heavy format put typical sponsored rates in a range of $20 to $35 per 1,000 median views for long-form work, which compares with typical paid ad CPMs of $10 to $30. Brands in health, wellness, education or consumer science products that want credible, research-backed framing are the best fit for this creator.
Written from Fig. 1 by University of California's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Fig. 1 by University of California can edit or remove this page at any time.
Questions about Fig.
How much does Fig. 1 charge for a sponsored video?
Based on a median of about 4,100 views, a sponsored integration is estimated at a range per video that depends on format. Rates are approximately $20 to $35 per 1,000 median views for long-form uploads and $4 to $8 per 1,000 for Shorts-heavy output. Exact pricing should be confirmed directly with the creator.
What does Fig. 1 post about on YouTube?
Fig. 1 posts short explainer videos on science, health, psychology and university research from the University of California. Topics include medical findings, climate, technology history and cultural questions. Most videos are animated and under one minute, with occasional longer interviews.
How do I contact Fig. 1 for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly. Because the channel is run by the University of California, brand proposals may also need approval from university communications staff.