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FIRE研究家ふくわら

@fire研究家ふくわらch · JP · JA

FIRE研究家ふくわら (@fire研究家ふくわらch), a Japanese creator based in Japan, makes long-form Japanese videos on early retirement planning, household budgeting and personal finance for households with children. The channel has about 4,700 subscribers and a median of roughly 4,900 views per video, with about one upload a month. Sponsored integrations are estimated at $150 to $250 per video, and the creator also promotes their own FIRE simulator product.

Why brands book FIRE研究家ふくわら

Japanese FIRE channel reaching family-focused savers with an engaged, finance-minded audience

  • Median of about 4,900 views per video across 31 uploads
  • Top video reached about 63,900 views on a NISA comparison
  • Audience is almost entirely Japanese-speaking, with strong interest in household budgeting
Best forpersonal finance appsfinancial product awarenesssavings and insurance products
Watch forUpload pace is slow, about one video a month, and the creator is currently inactive after a long break.

Brand fit report

Content

Topics, IAB taxonomy
Personal Finance70%
Business and Finance20%
Careers10%
Formats
long-form explainer, simulation walkthrough, product review
Tone
analytical, measured
Language
Japanese
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
8 to 25 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement1.6%
Likes and comments per view on recent videos
Audience asks abouthow to calculate a FIRE target amounthow much it costs to raise childrenwhether retiring early is realistic with a family
Age
5%18-24
40%25-34
40%35-44
15%45+
Gender
35%women
65%men
Countries
🇯🇵 Japan95%
LanguagesJapanese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
personal finance software, financial services
Affiliate links
Yes

Video descriptions and website pages promote the creator's own paid FIRE simulator product and a free trial via LINE, rather than third-party sponsors.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content covers household finance, insurance and savings with no flagged topics in the recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube4.7k4.9k1

Benchmark score: 52 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days1 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 63 days ago.

📱スマホアプリ「FIREライフ」開発中 「いつ自由になれる?」を見える形に。 資産・収入・支出から、FIREまでの道のりや将来の資産推移をシミュレーションできるアプリを開発しています。 ________________ ■ふくわら式FIREシミュレータ https://fukuwarablog.com/fire_simulator/753/?code=fukuwaraYT2001 自分の収入・支出・資産などを入力して、自分だけのFIREプランを作成できるExcelツールです。 ■無料体験版 https://lin.ee/kpJHyQJ ________________ FIREや資産形成について、自分で考え、シミュレーションすることを大切にしているチャンネルです。 モットーは「鵜呑みにしない」こと。 ネットや本の情報をそのまま発信するのではなく、自分で検証・シミュレーションしながら「自分の頭で考える」ことを大切にしています。 現在は、これまでのFIREシミュレータ開発の経験をもとに、スマホアプリ「FIREライフ」を開発しています。 FIRE・資産形成についての情報や、FIREライフの開発状況などを発信していきます。 ○資産状況(2026年8月時点) 総資産 約1億4,000万円 ○問い合わせ先 fukuwara3113@gmail.com ※当チャンネルの内容
FIRE研究家ふくわら's own profile description on YouTube

Are you FIRE研究家ふくわら? Claim or remove this profile.

About FIRE研究家ふくわら

FIRE研究家ふくわら publishes long-form Japanese videos about financial independence and early retirement, focusing on household planning for families with children. Videos walk through simulations, pension and education cost estimates, and investment comparisons such as NISA and index funds. The channel is run by a single creator who builds their own financial tools.

The audience is estimated to be mostly Japanese adults in their 30s and 40s who are planning long-term savings. Views are modest, with a median of about 4,900 per video, so most of the audience is likely engaged with personal finance rather than casual viewers. The creator's website describes a subscriber base of about 4,600 on YouTube.

Brands considering this channel should expect a finance-focused audience and a low sponsorship rate of roughly $150 to $250 per video. That works out to a CPM of about $30 to $50 per 1,000 median views, which is higher than the typical $10 CPM for paid ads, so the channel suits specific product trials rather than broad reach. Financial services and personal finance tools are the best fit.

Written from FIRE研究家ふくわら's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. FIRE研究家ふくわら can edit or remove this page at any time.

Questions about FIRE研究家ふくわら

How much does FIRE研究家ふくわら charge for a sponsored video?

Estimated rates are about $150 to $250 per video, based on the channel's median views of roughly 4,900. Rates are quoted per video in USD and should be confirmed directly with the creator before booking.

What does FIRE研究家ふくわら post about on YouTube?

The channel covers financial independence and early retirement, with a focus on families with children. Videos include simulations, education and childcare cost breakdowns, pension planning and investment comparisons such as NISA and index funds, all in Japanese.

How do I contact FIRE研究家ふくわら for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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