Starbooked

FirenockTV (@firenocktv) is the official channel of Firenock, a US archery equipment company based in Henry, Illinois, that makes lighted nocks, arrows, and bow accessories. The channel has about 1,070 subscribers, roughly 174 videos, and a median of 158 views per video. It posts long podcast episodes and product clips, with no uploads in the last 90 days, and has no published brand rate.

Why brands book FirenockTV

Engaged archery niche audience for precise arrow and bow accessory campaigns

  • Median of 158 views per video, with long podcast episodes at 45 to 80 minutes
  • Recent podcast episodes draw 55 to 350 views, with the deepest engagement on arrow-building topics
  • Estimated rate of $150 to $250 per video at this view level, which sits near the floor
Best forarchery accessory launchestechnical product education
Watch forViews and posting have been low for months, and the channel is mostly the brand's own content.

Brand fit report

Content

Topics, IAB taxonomy
Hobbies & Interests70%
Hunting & Shooting25%
Business & Industrial5%
Formats
long-form podcast episodes, product installation clips, class recordings
Tone
technical, informative
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
45 to 80 minutes for podcast episodes, under 10 minutes for product clips

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 50 comments
Engagement3.6%
Likes and comments per view on recent videos
Audience asks abouthow to choose arrow spine and diameterhow to tune arrows for a specific bowwhich lighted nock or broadhead fits my setup
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
15%women
85%men
Countries
🇺🇸 United States90%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
archery equipment (own products)
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Hunting and archery content with no profanity or adult material seen in recent titles; hunting topics are the only mild sensitivity.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.1k1580

Benchmark score: 19 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers18 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 572 days ago.

Welcome Archery Scientists to the official Firenock YouTube channel. Founded in 2006, Firenock began as a lighted nock company. Since then, however, we’ve become much more than that. While our lighted nocks are still one of our top-sellers, they’ve not been our only product since 2008. Branching into nearly every realm of the archery business for over fifteen years and now awarded with 43 US patents and counting, today we are Firenock: The Science of Archery™. Archery, to us, is a science i.e. an enterprise that’s knowledge should be systematically tested, shared, compared, and pushed to
FirenockTV's own profile description on YouTube

Are you FirenockTV? Claim or remove this profile.

About FirenockTV

FirenockTV is the YouTube channel of Firenock, an archery equipment company founded in 2006 and based in Henry, Illinois. The channel posts long podcast episodes such as The Deer Gear Podcast and The Wing & Tail Boys Podcast, plus short product installation clips and recordings of Firenock Dealer/Enthusiast classes. Its website and channel describe the company as the holder of 43 US patents, though the channel itself is small.

The channel has about 1,070 subscribers and a median of 158 views per video, so its audience is small and likely made up of archery enthusiasts, bow technicians, and existing Firenock customers. These figures are estimates based on channel metrics. The most-watched material is the arrow-building and tuning content, which fits brands selling archery components.

Brands that sell technical archery products and want a specialist, low-cost audience may find this channel useful. Based on the current view counts, the estimated rate is $150 to $250 per video, which is a CPM of roughly $20 to $35 per 1,000 views, compared with the $10 to $30 typical for paid ads.

Written from FirenockTV's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. FirenockTV can edit or remove this page at any time.

Questions about FirenockTV

How much does FirenockTV charge for a sponsored video?

FirenockTV has no published rate. Based on its median of 158 views per video and the long-form rate rule, the estimated range is $150 to $250 per video, which is a CPM of $20 to $35 per 1,000 views.

What does FirenockTV post about on YouTube?

FirenockTV posts long podcast episodes about archery equipment, arrow building, and tuning, along with short product installation clips and recordings of Firenock dealer classes. Most of the content is aimed at archery enthusiasts and bow technicians.

How do I contact FirenockTV for a brand deal?

The channel lists a public contact email. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

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