Starbooked

FLAVS (@flavs_id) is an Indonesian hip hop media channel and festival organizer based in Indonesia, publishing podcast interviews, live battle judging and studio sessions. The channel has about 7,600 subscribers and a median of roughly 1,300 views per video, with uploads paused since 2023. Sponsored work is rare, and a rate of about $150 to $250 per video applies.

Why brands book FLAVS

Reach Indonesian hip hop fans through a dedicated rap culture community

  • Median of about 1,283 views per video across 177 uploads
  • Engagement rate of 3.68 percent, with likes at 3.24 percent of views
  • Podcast and battle formats run long, giving brands extended on-screen time
Best formusic and festival promotionstreetwear and lifestyle brands targeting youth
Watch forUploads have been paused since 2023, so recent reach may be lower than the historical median.

Brand fit report

Content

Topics, IAB taxonomy
Music70%
Hip Hop Music20%
Events10%
Formats
podcast interviews, live battle judging, studio showcases
Tone
energetic, candid
Language
Indonesian
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
3 to 4 hours for battles, about 1 hour for podcast episodes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement3.7%
Likes and comments per view on recent videos
Audience asks abouthow to join the freestyle rap battlesfestival tickets and lineupartist background and creative process
Age
40%18-24
40%25-34
12%35-44
8%45+
Gender
35%women
65%men
Countries
Indonesia90%
Netherlands2%
LanguagesIndonesian 60%English 35%Dutch 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

Hip hop battle and podcast content can include strong language in freestyle rap, though no specific flagged title was identified in the recent videos.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube7.6k1.3k0
X–––
Instagram–––

Benchmark score: 23 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers21 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 1128 days ago.

Uniting Indonesian Hip Hop communities by enriching cultural diversity across Indonesia. Follow us on: Web - https://flavs.id/ IG - https://www.instagram.com/flavs.id/ Twitter - https://twitter.com/flavsid?lang=en Facebook - https://www.facebook.com/Flavsid-109981163819054/
FLAVS's own profile description on YouTube

Are you FLAVS? Claim or remove this profile.

About FLAVS

FLAVS is an Indonesian channel focused on hip hop culture, featuring podcast interviews with rappers, DJs, graffiti artists and beatboxers, along with live freestyle and B-boy battle judging. Content is in Indonesian with some English, and most of the audience is estimated to be young adults in Indonesia. Uploads have been inactive since 2023, and the most recent 30 videos average around 1,300 median views.

According to the channel's website, FLAVS also runs the Flavs Festival, and the site lists ticketing and a lineup. Brand integrations are not visible in the recent uploads. Estimated sponsored rates are $150 to $250 per video, which is calculated from a median view count of about 1,300 and a standard long-form CPM of $20 to $35 per 1,000 views. For comparison, paid ads typically run $10 to $30 CPM.

This channel suits festival organizers, music labels and streetwear brands that want a focused hip hop audience in Indonesia.

Written from FLAVS's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. FLAVS can edit or remove this page at any time.

Questions about FLAVS

How much does FLAVS charge for a sponsored video?

Based on a median of about 1,300 views, a sponsored integration is estimated at $150 to $250 per video. This is a benchmark range, not a published rate card. Contact details unlock on Starbooked for $0.80.

What does FLAVS post about on YouTube?

FLAVS posts podcast interviews with Indonesian hip hop artists, live judging of freestyle and B-boy battles, and studio showcases. Most content is in Indonesian, and the channel focuses on the local rap and street culture scene.

How do I contact FLAVS for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked. The channel's public links include its website and Instagram account.