Flo Pereira (@flopereiraen), a New York City-based creator, makes lifestyle vlogs, NYC neighborhood guides, beauty empties and book content for about 3,900 subscribers. Median views sit near 360, with roughly 47 uploads in 90 days, mostly Shorts. Rate range: $150 to $250 per video.
Short NYC lifestyle videos that suit beauty, travel and book-adjacent campaigns
- About 3,900 subscribers and 816 uploads since 2019 show a steady, long-running channel.
- Median Shorts views near 360 with 47 uploads in 90 days, so frequency is high.
- Estimated rate of $150 to $250 per video is low, but CPM is about $20 to $35 per 1,000 views, versus $10 to $30 for paid ads.
Brand fit report
Content
- Formats
- short-form vlogs, neighborhood guides, monthly product empties, unboxings
- Tone
- personal, upbeat
- Language
- English
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- under 60 seconds for most uploads, with occasional 8 to 35 minute vlogs and guides
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- beauty, technology, hair salons, book tourism
- Affiliate links
- Yes
No sponsorship disclosures found in the last 50 videos; the creator's recent PR unboxings and product reviews are unpaid per the dossier, and an affiliate flag is present in the metrics.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content covers lifestyle, halloween stoop walks and book tours with no flagged material, such as 'that's a wrap on ues halloween'.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 3.9k | 359 | 47 |
Benchmark score: 42 / 100
Public rule, same for everyone. How it works.
Recent videos
▶that's a wrap on ues halloween 🎃 · 486 views
▶one last halloween stoop walk on the ues 🎃👻 · 987 views
▶pov: you just arrived in nyc in october 🍁🎃✨ · 1.3k viewsLast three uploads, latest today.
Life in NYC, working for yourself, books, content creation tips and motherhood 🫶🏻 ✉️ hi@flopereira.com ✨ MILESTONES ✨ Channel started - October 7th 2020 1000 subscribers - May 13th 2021 2000 subscribers - February 6th 2023 3000 subscribers - October 29th 2024 4000 subscribers - coming up next!
About Flo Pereira
Flo Pereira posts short-form and long-form videos about life in New York City, neighborhood guides, beauty empties, book content and personal vlogs. Most uploads are Shorts under a minute, and the channel publishes roughly four to five times a week, with a median of about 360 views per video.
Her audience appears to be largely English-speaking, mostly women aged 25 to 34 in the United States. These figures are estimates, not platform-verified data. Her recent work includes PR unboxings and product reviews, though the dossier shows no paid sponsorships.
Estimated sponsored rate is $150 to $250 per video, which works out to a CPM of about $20 to $35 per 1,000 views, compared with $10 to $30 for paid ads. Brands seeking frequency and niche NYC lifestyle exposure, especially in beauty, should consider booking her.
Written from Flo Pereira's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Flo Pereira can edit or remove this page at any time.
Questions about Flo
How much does Flo Pereira charge for a sponsored video?
Based on her median views and Shorts share, the estimated rate is $150 to $250 per sponsored video. Her rate may differ, so confirm directly with the creator, as her current pricing is not published on her profile.
What does Flo Pereira post about on YouTube?
Flo Pereira posts about life in New York City, neighborhood guides, beauty product empties, book content, unboxings and personal vlogs. Most of her uploads are short-form videos under one minute, along with occasional longer guides.
How do I contact Flo Pereira for a brand deal?
Her email is listed on her channel. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
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