Starbooked

Max Gotzler (@flowgrade), a German creator in Germany, runs the Flowgrade Show on YouTube with about 23,500 subscribers, 693 videos and a median of roughly 1,100 views per video. He posts about 50 videos a year, mostly short clips, and interviews with guests on flow, health and energy. Sponsored rates run about $150 to $250 per video; the channel has no sponsorship seen.

Why brands book flowGRADE

German wellness audience with long-form guest interviews and a strong 30,000-view outlier

  • About 23,500 subscribers and roughly 1,100 median views per video in the last 30 uploads
  • Long-form interviews, including one with 7,000 views and another with about 25,000 views
  • Estimated rate $150 to $250 per video, about $20 to $35 CPM on a median of 1,067 views, versus $10 to $30 typical for paid ads
Best forwellness and supplement brandsproductivity and mindset apps
Watch forMedian views are low and Shorts make up 40 percent of uploads, so reach per video is modest.

Brand fit report

Content

Topics, IAB taxonomy
Health45%
Lifestyle (sociology)35%
Hobbies & Interests20%
Formats
short-form vertical clips, long-form interview, solo commentary
Tone
reflective, motivational
Language
German
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 20 to 30 minutes for long-form interviews

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 50 comments
Engagement1.7%
Likes and comments per view on recent videos
Audience asks abouthow to build more energy and focushow to break out of stress and burnout cycleswhat flow psychology means in practice
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
50%women
50%men
Countries
🇩🇪 Germany75%
🇦🇹 Austria10%
🇨🇭 Switzerland8%
LanguagesGerman 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

No sponsorship disclosures found in the last 50 videos; the channel description links to its own flowgrade.de Flow-Score tool and speaking page.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover stress, energy, relationships and health, with no profanity or adult content; one title mentions 5G health claims that a brand may want to review.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube24k1.1k21

Benchmark score: 31 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers6 / 50
Activity Uploads in the last 90 days21 / 30
Reach Followers on the main platform5 / 20

Recent videos

Last three uploads, latest 21 days ago.

Die Flowgrade Show mit Max Gotzler: Gespräche und Solo-Folgen über Flow, Energie, Gesundheit und Lebendigkeit. Max Gotzler verbindet Biohacking und Flow-Psychologie: Gesundheit als Grundlage, Flow als Ziel, Lebendigkeit als Ergebnis, mit Methode. Gründer von Flowgrade (2014), Autor von „Die Flow-Formel“ (2025), „Der tägliche Biohacker“ und „Biohacking – Optimiere dich selbst“, Keynote Speaker, Veranstalter des flowFEST in München (seit 2017). Seit 2015, über 300 Folgen mit Forschenden, Ärztinnen, Unternehmern und Athleten. Neue Folgen alle zwei Wochen. Wo stehst du gerade? Flow-Score, fünf
flowGRADE's own profile description on YouTube

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About flowGRADE

Max Gotzler runs the German-language Flowgrade channel, which publishes interviews and solo videos on flow, energy, health and personal development. The channel has about 23,500 subscribers and more than 690 uploads, with interviews appearing roughly every two weeks and Shorts posted more often. The audience is estimated to be mostly German-speaking adults in Germany, Austria and Switzerland who are interested in self-improvement and health. The website at maxgotzler.de also lists speaking work and his books, though no brand partnerships were found.

Sponsored integrations are not visible in the recent uploads, so any deal would be a custom discussion. Based on a median of about 1,067 views, the estimated rate is $150 to $250 per video, which works out to roughly $20 to $35 CPM, compared with $10 to $30 for typical paid ads.

This creator suits wellness, supplement and productivity brands that want a German-speaking audience interested in mindset and health, with modest reach per video.

Written from flowGRADE's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. flowGRADE can edit or remove this page at any time.

Questions about flowGRADE

How much does Max Gotzler charge for a sponsored video?

The estimated rate is $150 to $250 per video, based on a median of about 1,067 views and a $20 to $35 CPM. No sponsored videos were seen in the last 50 uploads, so the rate is a starting estimate and not a published price.

What does Max Gotzler post about on YouTube?

The Flowgrade channel posts German-language interviews and solo videos on flow psychology, health, energy and personal development. Shorts make up a large share of uploads and are usually under a minute, while long-form episodes feature guests such as researchers and physicians.

How do I contact Max Gotzler for a brand deal?

Contact details unlock on Starbooked for $0.80. The channel lists office@flowgrade.de on its description, and boosted creators can be booked through Starbooked.