Starbooked

Fray (@frayrs), a Great Britain-based YouTuber, makes long-form Old School RuneScape Ironman and idle game videos for roughly 85,300 subscribers with about 135,000 median views per video. Uploads run about 20 per year, and a sponsored integration typically costs $450 to $650 per video.

Why brands book Fray

Ironman RuneScape audience of 85,000 with steady 130,000-plus median views

  • Median views of 135,242 across the last 30 videos, with a 90th percentile near 168,000
  • Sponsored share of 26% across recent uploads, with ad reads already accepted by gaming and consumer brands
  • Engagement rate of 3.1% from roughly 85,000 subscribers
Best forgaming hardware and peripheralsgaming apps and subscription servicesconsumer tech and streaming-adjacent products
Watch forAudience is concentrated in one game, so product fit beyond gaming and RuneScape-adjacent interests is limited.

Brand fit report

Content

Topics, IAB taxonomy
Video Gaming85%
Role-Playing Games10%
Strategy Video Games5%
Formats
long-form gameplay series, challenge recap videos, sponsored segments
Tone
energetic, self-deprecating
Language
English
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
40 to 90 minutes

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement3.1%
Likes and comments per view on recent videos
Audience asks abouthow the Xtreme Onechunk Ironman challenge workswhich idle games are worth playinghow to watch the live Kick streams
Age
25%18-24
40%25-34
22%35-44
13%45+
Gender
15%women
85%men
Countries
🇬🇧 United Kingdom30%
🇺🇸 United States30%
🇨🇦 Canada8%
🇦🇺 Australia6%
LanguagesEnglish 100%

Commercial

26%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
Factor75RayconWar ThunderHelloFreshOpera GXExpressVPNDisplateRocket Moneyboot.devApex Gaming PCPatrick Adair DesignsFreecashIdle Obelisk MinerRAID
Categories promoted
meal kits, audio hardware, video games, gaming PCs, VPN services, personal finance apps, gaming browsers, home decor, coding education, gaming peripherals
Affiliate links
No

Video 'I rolled SLAYER... it's been RUTHLESS' is labeled #ad and promotes Idle Obelisk Miner; 'I rolled a HORRIBLE chunk' is sponsored by ExpressVPN.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles and descriptions show no profanity-heavy or adult content; the 'DEATH CHUNK' references are in-game terms.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube85k135k5

Benchmark score: 72 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days5 / 30
Reach Followers on the main platform17 / 20

Recent videos

Last three uploads, latest 8 days ago.

For sponsorships please email: fray@clovertalent.gg Partnered Streamer @ https://kick.com/FrayRS
Fray's own profile description on YouTube

Are you Fray? Claim or remove this profile.

About Fray

Fray is a Great Britain-based YouTuber who posts long-form Old School RuneScape content, focusing on the Xtreme Onechunk Ironman challenge and related idle game videos. The channel has about 85,300 subscribers and 92 uploads, with a pace of roughly 20 videos per year. Recent videos run 40 to 90 minutes and are typically recorded as gameplay commentary.

Based on titles and comments, the audience is likely mostly male, with viewers in the United Kingdom and the United States and a large share between 25 and 34; these figures are estimates. Fray also runs a live Kick channel that feeds back into the YouTube series.

The channel has run ad reads for gaming hardware, consumer apps and streaming services. A sponsored integration is estimated at $450 to $650 per video, which works out to a CPM of roughly $20 to $35 per 1,000 median views, compared with the $10 to $30 CPM typical for paid ads. Gaming and consumer tech brands should book Fray for reach within the RuneScape community.

Written from Fray's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Fray can edit or remove this page at any time.

Questions about Fray

How much does Fray charge for a sponsored video?

Fray's sponsored integrations are estimated at $450 to $650 per video, based on a median of about 135,000 views and a CPM of $20 to $35 per 1,000 views. Exact rates are set by the creator and can vary by package.

What does Fray post about on YouTube?

Fray posts long-form Old School RuneScape content, especially the Xtreme Onechunk Ironman challenge series, along with idle game videos and sponsored segments. Videos typically run 40 to 90 minutes and are recorded as gameplay commentary.

How do I contact Fray for a brand deal?

Fray's sponsorship email appears in the channel description. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked directly.

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