Friends We Love
Friends We Love (@friendswelove), a New York-based channel founded in 2008 by Mike and Moni Vargas, publishes short interview and art videos. With about 1,190 subscribers and a median of 86 views per video, it posts roughly weekly, mostly Shorts. Sponsored integrations are rated at $4 to $8 per 1,000 median views, about $150 to $250 per video.
Short artist profiles from a 2008 NYC arts collective with a loyal niche audience
- Median of 86 views per video across 50 uploads in the last year, so reach is small but consistent
- Mostly Shorts (100 percent), so sponsored placements would be priced at the lower $4 to $8 per 1,000 views rate
- Zero sponsorships in the last 50 videos, so a brand would be the first commercial partner
Brand fit report
Content
- Formats
- vertical interview clips, short documentary profiles, workshop demonstrations
- Tone
- thoughtful, community-minded
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Clip 'Ellis Gallagher, Artist :: 120 Seconds' discusses NYPD enforcement over sidewalk chalk, a civic topic, while the rest of the sample is largely neutral arts content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 1.2k | 86 | 1 |
Benchmark score: 10 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Cut Shape Collaborate | An Intergenerational Collage Worksho · 15 views
▶Ellis Gallagher © aka Ellis G, Artist :: 120 Seconds #shorts · 73 views
▶N'Dea Davenport, Singer + Songwriter :: 120 Seconds #shorts · 182 viewsLast three uploads, latest 53 days ago.
We make videos + Write Blogs + Spread Love. Friends We Love (FWL) was founded by husband/wife team Mike & Moni Vargas in the summer of 2008 in NYC. FWL's mission is to CREATE, EDUCATE & ELEVATE through the arts. Our videos & site seeks to inspire dialogue and self-expression with an emphasis on cultural exchange, community building and collaborations between our online and offline communities. We invite you to cannonball jump into our video pool and enjoy our shows like 120 Seconds, Off The Hook and AXIS. FWL prides itself in high quality, socially conscious content that ultimately benefits
About Friends We Love
Friends We Love is a YouTube channel run by Mike and Moni Vargas, a husband and wife team who founded the collective in New York City in 2008. The channel publishes short-form interview and documentary clips under series such as 120 Seconds, profiling artists, musicians, writers, and activists, often in under a minute. Per the creators' website, the initiative also runs educational programs, art installations, festivals, and film screenings.
The channel has about 1,190 subscribers and 300 videos, with a median of 86 views per video. Uploads arrive roughly weekly, mostly as Shorts. The audience is estimated rather than measured: it likely skews toward arts-interested adults in the United States. Commercial activity is absent so far.
Sponsored integrations are rated at $4 to $8 per 1,000 median views, or about $150 to $250 per video, against typical paid-ad CPMs of $10 to $30. Brands in arts supplies or socially conscious categories who want a small, engaged niche audience should consider this channel.
Written from Friends We Love's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Friends We Love can edit or remove this page at any time.
Questions about Friends
How much does Friends We Love charge for a sponsored video?
Based on a median of 86 views and a Shorts-heavy catalog, a sponsored integration is estimated at $150 to $250 per video. This is a rate estimate from public metrics, not a published price.
What does Friends We Love post about on YouTube?
The channel posts short profiles of artists, musicians, writers, and activists under the 120 Seconds series, plus longer shows and workshop clips. Themes center on creativity, community, and social issues.
How do I contact Friends We Love for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly. The creators' website lists separate press and licensing addresses.
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