Starbooked

Frightened Rabbit

@frightenedrabbit · EN

Frightened Rabbit (@frightenedrabbit) is a Scottish indie rock band based in Glasgow that posts official audio, music videos and live footage. The channel has about 43,700 subscribers and a median of roughly 36,000 views per video, with 70 uploads in total and no new uploads in the last year. Sponsored integration rates run about $700 to $1,300 per video.

Why brands book Frightened

Scottish indie band with 26.6M lifetime views and an engaged fanbase

  • Median of about 36,000 views per video across 70 uploads
  • Top video, 'I Wish I Was Sober', has over 976,000 views
  • Sponsored rate of $700 to $1,300 per video, about $20 to $35 CPM
Best formusic release promotionmusic gear and audio productslifestyle brands reaching indie music fans
Watch forNo uploads in the last year and no sponsorships on record, so the channel is less active than its back catalog.

Brand fit report

Content

Topics, IAB taxonomy
Rock music70%
Independent music20%
Pop music10%
Formats
official audio, music videos, live fan footage, acoustic performances
Tone
melancholic, intimate
Language
English
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
3 to 5 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment80/100
Positive share of 30 comments
Engagement1.5%
Likes and comments per view on recent videos
Audience asks aboutwhen new music or albums are releasedwhere to stream or buy the musictour dates and live shows
Age
25%18-24
40%25-34
25%35-44
10%45+
Gender
45%women
55%men
Countries
🇬🇧 United Kingdom35%
🇺🇸 United States30%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles and descriptions are music releases and live recordings with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube44k36k0
X–––
Instagram–––

Benchmark score: 59 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform9 / 20

Recent videos

Last three uploads, latest 2619 days ago.

YouTube channel for Frightened Rabbit. They are a band who live in Glasgow and have done for some time. They record in bedrooms, cupboards and kitchens. Subscribe for their latest videos & music. Pre-order "Tiny Changes" now: https://lnk.to/tinychanges Follow Frightened Rabbit Online: http://www.facebook.com/frightenedrabbit http://www.twitter.com/FRabbits http://www.instagram.com/frabbits http://www.youtube.com/frabbitTV
Frightened Rabbit's own profile description on YouTube

Are you Frightened Rabbit? Claim or remove this profile.

About Frightened Rabbit

Frightened Rabbit is a Glasgow-based indie rock band whose YouTube channel shares official audio, music videos, acoustic sessions and live fan footage. The channel has around 43,700 subscribers and about 26.6 million lifetime views, with a median of roughly 36,000 views per video. It has not posted new uploads in the past year, and its most-viewed material is older releases and the Recorded Songs era.

Viewers are likely adult music listeners, mostly in the United Kingdom and United States, who follow the band for new releases and live shows. These audience figures are estimates, not platform-reported data. The channel shows no sponsorships in its recent uploads.

Brands with a music, audio or indie lifestyle angle may find this channel useful. Sponsored rates run about $700 to $1,300 per video, a CPM of $20 to $35 per 1,000 views, compared with $10 to $30 for paid ads.

Written from Frightened Rabbit's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Frightened Rabbit can edit or remove this page at any time.

Questions about Frightened

How much does Frightened Rabbit charge for a sponsored video?

Based on a median of about 36,000 views and long-form pricing, a sponsored integration is estimated at $700 to $1,300 per video. This is a range from Starbooked's rate rule, not a quoted price from the band. Contact details unlock on Starbooked for $0.80.

What does Frightened Rabbit post about on YouTube?

The channel posts official audio tracks, music videos, live fan footage and acoustic performances from the Scottish indie band. Recent uploads come from the Tiny Changes tribute album and the Recorded Songs EP era. There have been no new uploads in the past year.

How do I contact Frightened Rabbit for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, so check whether this channel is listed as boosted before reaching out.

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