Fujiwara Sangyo (@fujiwarasangyo27), a Japanese DIY tool trading company, runs its official YouTube channel from Japan. It posts product introductions and DIY videos for its own SK11, Shox and Safety 3 brands, with about 26,300 subscribers and median views near 8,100. Roughly 39 uploads in 90 days, mostly long-form with many Shorts.
Japanese DIY tool demos with steady views and no sponsorship clutter
- Median views near 8,100 across recent uploads, with a 110,000-view tool video in September 2026.
- About 39 uploads in 90 days keeps tool coverage frequent.
- Estimated rate of $20 to $35 per 1,000 median views gives roughly $160 to $280 per long-form video, CPM comparable to paid ads at $10 to $30.
Brand fit report
Content
- Formats
- product showcase, how-to demonstration, trade show coverage, short product clip
- Tone
- informative, practical
- Language
- Japanese
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 8 to 12 minutes, with 60-second Shorts
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- hand tools, power tools, garden tools, pet and pest control products
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; the channel promotes its own brands and links to Amazon and Rakuten product pages.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Tool demonstrations and product reviews with no flagged content in recent titles.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 74 / 100
Public rule, same for everyone. How it works.
Recent videos
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大工道具・電動工具などのDIYツール専門商社、藤原産業株式会社です！ オリジナルブランド「ＳＫ１１」「Ｅ－Ｖａｌｕｅ」「千吉」「セフティ－３」などの商品紹介やDIY動画をアップしています。 藤原産業は皆様のDIYライフをお手伝いいたします。 【公式ホームページ】 http://www.fujiwarasangyo.co.jp/ 【Instagram】 https://www.instagram.com/fujiwarasangyo/ 【facebook】 https://www.facebook.com/fujiwarasangyo 【X(旧:Twitter)】 https://x.com/ffb_01 【藤原産業ブログ「気軽にチャレンジ！DIY」】 http://www.fujiwarasangyo-markeweb.com/cp-bin/wordpress/
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About 藤原産業【公式】チャンネル〈気軽にチャレンジDIY〉
Fujiwara Sangyo's official YouTube channel posts product introductions, trade show coverage and DIY tutorials for the company's own tool brands, including SK11, Shox and Safety 3. Videos are in Japanese, mostly eight to twelve minutes long, with frequent 60-second Shorts. Channel information on the company website describes a 120-year history as a tool wholesaler and brand owner.
The audience is estimated to be mostly Japanese men aged 35 and over who follow DIY and tool content. Viewers tend to search for how a specific tool works or which model fits a job. Estimates are based on channel metadata and content, not platform analytics.
Brands seeking Japanese DIY or garden tool exposure can book this channel. At an estimated $20 to $35 per 1,000 median views, the typical rate is about $160 to $280 per long-form video, compared with paid ad CPMs of $10 to $30.
Written from 藤原産業【公式】チャンネル〈気軽にチャレンジDIY〉's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 藤原産業【公式】チャンネル〈気軽にチャレンジDIY〉 can edit or remove this page at any time.
Questions about 藤原産業【公式】チャンネル〈気軽にチャレンジDIY〉
How much does Fujiwara Sangyo charge for a sponsored video?
Based on median views of about 8,100 on long-form videos, the estimated rate is roughly $160 to $280 per video at $20 to $35 per 1,000 median views. Shorts cost less. Confirm final pricing directly, since rates are estimates.
What does Fujiwara Sangyo post about on YouTube?
The channel covers hand tools, power tools, garden tools and DIY products, mostly in Japanese. Videos include product introductions for its own SK11, Shox and Safety 3 brands, trade show coverage, and how-to demonstrations.
How do I contact Fujiwara Sangyo for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
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