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Fukui City Tourism (@fukuicitykankou), a tourism information channel run by the city of Fukui, Japan, publishes short promotional films and occasional long videos on local sights and festivals. It has about 1,400 subscribers and roughly 2,100 median views per video, with uploads nearly stopped in the last year. Sponsored integrations would cost $150 to $250 per video at this scale.

Why brands book 福井市観光

Official Fukui City channel reaching Japanese travelers planning regional trips

  • Channel has about 1,380 subscribers and 912,089 lifetime views.
  • Median views are about 2,149 per video, with a top video reaching 304,190 views.
  • Rate estimate $150 to $250 per video at median views; CPM $20 to $35 per 1,000 views, below the $10 to $30 paid-ad CPM range only at the top end.
Best forregional tourism campaignslocal food and sake brands
Watch forUploads have nearly stopped, and the channel is being succeeded by another city account.

Brand fit report

Content

Topics, IAB taxonomy
Travel70%
Food & Drink15%
Events & Festivals15%
Formats
promotional short films, vertical ad cuts, narrated travel films
Tone
scenic, informative
Language
Japanese
On camera
No, voiceover and b-roll
Production
Studio quality
Typical length
under 60 seconds to 4 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 27 comments
Engagement0.2%
Likes and comments per view on recent videos
Audience asks aboutwhere to see cherry blossoms in Fukuihow to reach Fukui by train from Tokyowhich local foods to try
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
55%women
45%men
Countries
🇯🇵 Japan85%
🇺🇸 United States5%
LanguagesJapanese 80%English 20%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent videos are tourism promotions and festival footage with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.4k2.1k0
Instagram–––

Benchmark score: 50 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 325 days ago.

福井市の観光情報チャンネルです。/ This is a tourism information channel of Fukui city. 福井市公式観光サイト:https://fuku-iro.jp/ Facebook:https://www.facebook.com/fukui.city.kankou/ instagram:https://www.instagram.com/fukui_iine/ この度、「福井市観光」のアカウントは2025年9月末をもって運用を停止 し、新たに福井市代表アカウントにて投稿を行っていくこととなりました。 ぜひチャンネル登録よろしくお願いいたします。 ▼福井市代表アカウント https://youtube.com/@fukuikoho
福井市観光's own profile description on YouTube

Are you 福井市観光? Claim or remove this profile.

About 福井市観光

Fukui City Tourism is a Japanese-language YouTube channel run by the city of Fukui for tourism promotion. It posts short promotional films, vertical advertising cuts, and occasional longer travel and festival videos about local sights, food, and events. According to the channel description, it stopped operating in September 2025 and moved its posting to the city's main Fukui City account.

The channel's audience is estimated to be mostly Japanese viewers, many of them planning trips within Japan. Demographic figures are estimates only, based on channel content and language. Fukui city's website describes the destination's cherry blossoms, dinosaur sites, and local cuisine.

Brands that want to reach Japanese domestic travelers may find this channel useful, though its recent posting pace is low. At a rate of $150 to $250 per video, the implied CPM of $20 to $35 is above typical paid-ad CPMs of $10 to $30, so the channel suits campaigns focused on regional tourism rather than broad reach.

Written from 福井市観光's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 福井市観光 can edit or remove this page at any time.

Questions about 福井市観光

How much does Fukui City Tourism charge for a sponsored video?

Based on a median of about 2,149 views, a sponsored integration would cost roughly $150 to $250 per video. That is an estimate from the channel's view counts. Contact details unlock on Starbooked for $0.80.

What does Fukui City Tourism post about on YouTube?

The channel posts promotional films about Fukui city's sights, seasonal scenery, local food, and festivals. Content is in Japanese, with some English and other language versions of older promotional films. Uploads have slowed sharply in the past year.

How do I contact Fukui City Tourism for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked. The channel is an official city tourism account, so partnership requests may need to go through the city's tourism office.