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Galaxus Deutschland

@galaxusdeutschland · DE · DE

Galaxus Deutschland, the German arm of Swiss online retailer Digitec Galaxus, runs a YouTube channel with about 2,230 subscribers and a median of roughly 3.5 million views per video. Based in Hamburg, Germany, the channel posts short comedic vertical clips for its online shop, about 13 uploads in 90 days. Sponsored integration rate is $150 to $250 per video (a CPM of about $4 to $8 per 1,000 views, due to Shorts).

Why brands book Galaxus

German shorts channel with multi-million view medians and a self-aware retail voice

  • Median of about 3.5 million views per video across 30 recent uploads
  • Roughly 13 uploads in the last 90 days, a steady pace for a brand channel
  • Sponsored rate of $150 to $250 per video equals a CPM of $4 to $8, below the $10 paid-ad benchmark
Best forbrand awareness for German e-commerceviral short-form campaigns
Watch forThis is a brand's own channel with 2,230 subscribers, so reach comes from Shorts, not a loyal subscriber base.

Brand fit report

Content

Topics, IAB taxonomy
Shopping60%
Humor30%
Consumer Electronics10%
Formats
vertical comedy skits, music parody clips, short brand taglines
Tone
playful, cheeky
Language
German
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement0.0%
Likes and comments per view on recent videos
Audience asks aboutwhat products the online shop sellsdelivery and shipping speedwhat the brand's latest campaign or joke refers to
Age
30%18-24
35%25-34
20%35-44
15%45+
Gender
45%women
55%men
Countries
🇩🇪 Germany80%
🇨🇭 Switzerland10%
🇦🇹 Austria10%
LanguagesGerman 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
online retail, consumer electronics, telecommunications
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own online shop, with descriptions ending in the tagline 'Galaxus Deutschlands ehrlicher Onlineshop'.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles such as 'Immer diese Werbefuzzis' and 'So ein Sch**ss' contain mild profanity, and 'Nicht mal Kippen' references cigarettes in passing.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube2.2k3.5M13

Benchmark score: 63 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days13 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 25 days ago.

Galaxus ist die deutsche Tochter des größten Schweizer Onlinehändlers – der Digitec Galaxus AG. Das in Hamburg domizilierte Start-up ging im November 2018 mit der Einkaufs- und Informationsplattform Galaxus.de live und bietet Onlineshoppern in Deutschland ein qualitativ hochstehendes Produktsortiment rund um IT, Elektronik und Telekommunikation an. Verantwortlich Galaxus Deutschland GmbH Hoheluftchaussee 18 20253 Hamburg E-Mail: galaxus@galaxus.de Internet: www.galaxus.de Geschäftsführer mit der Befugnis, im Namen der Gesellschaft mit sich im eigenen Namen oder als Vertreter eines Dritten R
Galaxus Deutschland's own profile description on YouTube

Are you Galaxus Deutschland? Claim or remove this profile.

About Galaxus Deutschland

Galaxus Deutschland is the German channel of Galaxus, the online retailer owned by the Swiss company Digitec Galaxus AG. It posts short comedic vertical videos, usually under a minute, many built around music parodies, office jokes and pointed one-liners that close with the tagline 'Deutschlands ehrlicher Onlineshop'. The channel has about 119 videos and roughly 2,230 subscribers.

The view counts are large relative to the subscriber base. Recent videos have median views around 3.5 million, and nearly all of the channel's output is Shorts, which tend to reach viewers beyond existing subscribers. Viewers are estimated to be mostly German-speaking adults in their twenties and thirties, though this is an estimate and not platform data.

The channel is best suited to German e-commerce and consumer electronics brands that want awareness at low cost. At a rate of $150 to $250 per video, the implied CPM is about $4 to $8 per 1,000 views, which is well below the $10 to $30 typical for paid ads.

Written from Galaxus Deutschland's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Galaxus Deutschland can edit or remove this page at any time.

Questions about Galaxus

How much does Galaxus Deutschland charge for a sponsored video?

Based on a median of about 3.5 million views and a Shorts-heavy format, a sponsored integration is estimated at $150 to $250 per video. Rates are estimates derived from channel metrics and the rate rule, not quoted by the creator.

What does Galaxus Deutschland post about on YouTube?

The channel posts short comedic vertical videos under a minute, including music parodies, office humor and playful product-related jokes. Almost every video closes with a reference to the Galaxus online shop.

How do I contact Galaxus Deutschland for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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