Starbooked

GENIALES Studio (@genialesstudio), a creative studio and interview channel based in Mexico City, founded by Ray López. It posts Spanish-language conversations with creatives, ads and branded films, roughly 12,700 subscribers and a median of 40 views per video. Uploads are irregular. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book GENIALES

Creative-industry audience for agency-led brand storytelling in Spanish

  • Median of 40 views and 12,700 subscribers suggest a small, niche audience
  • Long interviews average over an hour, showing deep engagement with each guest
  • Estimated $150 to $250 per video, well below the $20 to $35 CPM range for long-form
Best foragency or creative-services awarenessB2B brand-building in Mexico
Watch forMedian views are very low and uploads have slowed, so reach is limited.

Brand fit report

Content

Topics, IAB taxonomy
Entertainment60%
Lifestyle (sociology)40%
Formats
long-form interview, short clips, branded film
Tone
reflective, creative
Language
Spanish
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
1 to 3 hours for interviews, under 3 minutes for branded clips

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement2.5%
Likes and comments per view on recent videos
Audience asks abouthow creatives build their careershow to develop an idea into a campaignwhat it takes to work in advertising in Mexico
Age
20%18-24
45%25-34
25%35-44
10%45+
Gender
45%women
55%men
Countries
🇲🇽 Mexico70%
🇪🇸 Spain8%
🇦🇷 Argentina5%
LanguagesSpanish 95%English 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
advertising agency services
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; several uploads are branded films for Seguros GNP, Dos Equis and Tequila Gran Centenario, which are presented as studio work rather than sponsorships.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Interview content on creativity and culture with no flagged material in recent titles; the Eli Roth interview covers horror films.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube13k400

Benchmark score: 3 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers0 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform3 / 20

Recent videos

Last three uploads, latest 126 days ago.

Hacemos que existas. GENIALES® es un estudio creativo y plataforma de criterio fundado por Ray López en Ciudad de México. Desarrollamos ideas, estrategia, contenido y producción audiovisual para marcas, personas y proyectos. Aquí viven ARCHIVO, una obra de Ray López; GENIALES CONVERSA, con Ray López; producciones originales y proyectos desarrollados por el estudio. GENIALES es la evolución de Podbox. Contacto: hola@geniales.mx
GENIALES Studio's own profile description on YouTube

Are you GENIALES Studio? Claim or remove this profile.

About GENIALES Studio

GENIALES Studio is a creative studio and interview channel based in Mexico City, founded by Ray López and known as the evolution of Podbox. The channel publishes long Spanish-language conversations with creatives, musicians, filmmakers and advertising professionals, along with branded films produced by the studio.

The channel has about 12,700 subscribers and a median of 40 views per video, so its audience is small and concentrated among people working in advertising, design and culture in Mexico. These audience details are estimates. Uploads are irregular, with 29 videos in the past year and none in the last 90 days.

Brands seeking agency-style awareness among Mexican creative professionals may find the channel a fit. Based on a median of 40 views, the rate is estimated at $150 to $250 per video, which works out to a CPM well above paid ad benchmarks of $10 to $30.

Written from GENIALES Studio's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. GENIALES Studio can edit or remove this page at any time.

Questions about GENIALES

How much does GENIALES Studio charge for a sponsored video?

Based on a median of 40 views, a sponsored integration is estimated at $150 to $250 per video. This is an estimate from public channel data, not a published rate card, so confirm pricing directly with the studio.

What does GENIALES Studio post about on YouTube?

The channel posts Spanish-language interviews with creatives about creativity, culture, advertising and resilience, plus branded films and studio productions. Episodes are typically long, often over an hour.

How do I contact GENIALES Studio for a brand deal?

The studio lists hola@geniales.mx in its channel description. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

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