Starbooked

Gentle Frog, a US-based YouTube channel run by Rachel M. Barnett (@gentlefrog), makes QuickBooks Online and bookkeeping tutorials with about 9.8 thousand subscribers and a median of 116 views per video. It posts roughly 21 videos a year, and the channel has announced it is winding down and no longer monitoring email. Sponsored integrations are rated at $20 to $35 per 1,000 median views, about $2 to $4 per video.

Why brands book Gentle

Reach bookkeepers and small business owners learning QuickBooks Online

  • Channel has about 9,770 subscribers and 1.4 million lifetime views.
  • A tutorial 'Payroll Journal Entry in QuickBooks Online' reached 5,728 views, the highest recent upload.
  • Recent tutorials cover software-specific workflows that suit accounting tool sponsors.
Best foraccounting softwarebookkeeping tools
Watch forChannel has announced retirement and email is unmonitored; confirm the channel is still active before booking.

Brand fit report

Content

Topics, IAB taxonomy
Business70%
Technology25%
Personal Finance5%
Formats
screen-recorded tutorial, mini-course lesson series, software walkthrough
Tone
instructional, plainspoken
Language
English
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
2 to 10 minutes

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement2.0%
Likes and comments per view on recent videos
Audience asks abouthow to reconcile bank transactions in QuickBooks Onlinehow to fix invoice and deposit errorshow to prepare books for tax season
Age
10%18-24
30%25-34
30%35-44
30%45+
Gender
50%women
50%men
Countries
🇺🇸 United States75%
🇨🇦 Canada10%
🇬🇧 United Kingdom5%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
Nativeproduct shown in use
Brands seen
Keeper.appOperations Mavenue
Categories promoted
accounting software, bookkeeping tools, operations consulting
Affiliate links
No

The video titled 'Keeper.app Tutorial: How to Add Missing Payee Names in Bulk to QuickBooks Online' is a Keeper.app tutorial, and 'Building Better Operations Manuals with Notion: My Experience with Operations Mavenue' reviews a paid service, though neither has an explicit disclosure in the dossier.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
No flagged content in recent titles or descriptions; all videos are software tutorials.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube9.8k1160
Instagram–––

Benchmark score: 3 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers1 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 284 days ago.

Big news: I’ve decided to retire and pursue my real passion of assembling jigsaw puzzles full-time. I’ve also started learning to knit and crochet—and turns out, I can’t count so this is the safest career move for everyone. As a result, my email inbox is not being monitored and messages will not be answered. If you want to follow my adventures with jigsaw puzzles and/or crafting projects, here is my personal Instagram: https://www.instagram.com/rachelmbarnett
Gentle Frog's own profile description on YouTube

Are you Gentle Frog? Claim or remove this profile.

About Gentle Frog

Gentle Frog is a US-based YouTube channel run by Rachel M. Barnett, known online as @gentlefrog. It posts software tutorials, mostly on QuickBooks Online, with some coverage of Xero, Relay and Keeper.app. Uploads are screen-recorded, short and practical, usually two to ten minutes long, and most videos come out in clusters around a themed mini-course.

The channel has about 9,770 subscribers and a median of 116 views per video, so its audience is small. Viewers are likely bookkeepers and small business owners who manage their own books, based on video titles and topics. The channel has announced that Barnett is retiring to focus on other pursuits, and that email is no longer monitored.

Brand work is limited to software tutorials that cover tools such as Keeper.app and a review of a paid operations service. Sponsored integrations would be priced at $20 to $35 per 1,000 median views, roughly $2 to $4 per video, which is below typical paid ad CPMs of $10 to $30. Accounting software and bookkeeping tool companies seeking a low-cost, niche tutorial placement should consider it.

Written from Gentle Frog's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Gentle Frog can edit or remove this page at any time.

Questions about Gentle

How much does Rachel Barnett charge for a sponsored video?

Based on the channel's median of 116 views, the rate is about $20 to $35 per 1,000 median views, roughly $2 to $4 per video. This is an estimate from public metrics, and the channel's announced retirement may affect availability.

What does Gentle Frog post about on YouTube?

Gentle Frog posts screen-recorded tutorials on QuickBooks Online, Xero and related bookkeeping tools, including bank reconciliation, invoicing and year-end review. Most videos run two to ten minutes and are aimed at beginners and small business owners.

How do I contact Gentle Frog for a brand deal?

Contact details unlock on Starbooked for $0.80. The channel has said its email is not being monitored, so check whether the channel is still active before reaching out. Boosted creators can be booked through Starbooked.