George Lock (@georgelock638), a creator whose country is not listed on his channel, makes tech tutorials and first-look guides for new phones, laptops and wearables. His channel has about 67,600 subscribers and a median of roughly 154,000 views per video, uploading about 4 videos per quarter. Sponsored integrations are estimated at $500 to $1,100 per video, based on long-form median views.
Tech tutorials that reach 150,000 median views per video
- Median of about 154,000 views per video across 135 uploads
- Recent flagship launches drew 600,000+ views, such as the MacBook Air M5 video
- Accessory and power bank sponsors already appear in recent videos, showing an established brand-deal workflow
Brand fit report
Content
- Formats
- first-things-to-do tutorials, settings walkthroughs, device unboxings
- Tone
- practical, upbeat
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- 15 to 30 minutes
Audience
Commercial
- Brands seen
- INIUMAGEASYUGREENTorrasSUPCASECleanMyMacWillow VoiceESRShargeek
- Categories promoted
- phone accessories, power banks, cases and screen protectors, software subscriptions, NAS storage, wireless audio
- Affiliate links
- Yes
Recent videos carry Amazon affiliate links and sponsor mentions, such as the 'iPad Air M4 - First 25 Things To Do!' video that promotes Willow Voice with a discount code.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles and descriptions are product tutorials with no sensitive content flagged.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 68k | 154k | 4 |
Benchmark score: 68 / 100
Public rule, same for everyone. How it works.
Recent videos
▶How to Use Your iPhone 18 Pro / Pro Max (Beginners Guide) · 5.2k views
▶iPhone 18 Pro - First 25 Things To Do! (Tips & Tricks) · 79k views
▶iPhone 18 Pro Unboxing and First Impressions! · 11k viewsLast three uploads, latest today.
Tech reviews of the most interesting gadgets!! -Business / sponsorships: ldockmarketing@gmail.com
About George Lock
George Lock (@georgelock638) publishes tech tutorials on YouTube, mainly first-things-to-do and settings walkthroughs for new phones, laptops, tablets and wearables from Apple and Samsung. The channel has about 67,600 subscribers and 135 uploads, with a median of roughly 154,000 views per video. Recent uploads cluster around major device launches, and the creator publishes about 18 videos a year.
The audience is estimated to be mostly adults in the United States, United Kingdom and Canada, with a male-leaning split. Viewers appear to be buyers and current owners who want to set up or get more from new devices. Sponsored placements make up about 8 percent of recent videos, typically accessories and software with affiliate links.
Based on a long-form median of about 154,000 views, a sponsored video is estimated at $500 to $1,100 per video, or about $20 to $35 per 1,000 median views. Paid ads usually run at $10 to $30 CPM, so this is a premium placement. Brands selling phone accessories, software or wearables who want attention at launch time should consider booking.
Written from George Lock's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. George Lock can edit or remove this page at any time.
Questions about George
How much does George Lock charge for a sponsored video?
Based on his median of about 154,000 views on long-form videos, a sponsored integration is estimated at $500 to $1,100 per video. That works out to $20 to $35 per 1,000 median views, which is a CPM above typical paid ad rates of $10 to $30. Final pricing depends on the scope of the integration.
What does George Lock post about on YouTube?
George Lock posts tech tutorials about new smartphones, tablets, laptops and wearables, mainly from Apple and Samsung. Common formats include first-things-to-do guides, settings walkthroughs and camera tips. Most videos run 15 to 30 minutes and tie in with major device launches.
How do I contact George Lock for a brand deal?
The creator lists a business email for sponsorships in his channel description. Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
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