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Betriebliches Gesundheitsmanagement Podcast

@gesundheitsmanagement · DE · DE

Hannes Schröder (@gesundheitsmanagement), operating as outness, is a German creator in Neubrandenburg, Germany, producing long-form lectures and podcast episodes on workplace health management. The channel has about 3,200 subscribers and a median of roughly 150 views per video, uploading about 5 videos a year. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book Betriebliches

Reaches German HR and workplace health decision makers in long-form expert content

  • About 3,200 subscribers and roughly 150 median views per video on the last 30 uploads
  • Long episodes averaging about 35 minutes suit detailed explanation of a product or service
  • Zero sponsored videos to date, so a first integration stands out to the audience
Best forHR softwareoccupational health servicesemployee benefits providers
Watch forViews are low and uploads are infrequent, so reach is small; expect a niche B2B audience.

Brand fit report

Content

Topics, IAB taxonomy
Business55%
Health30%
Careers15%
Formats
expert lecture, podcast interview, short clip
Tone
informative, professional
Language
German
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
20 to 55 minutes

Audience

Commercial intent40/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement4.4%
Likes and comments per view on recent videos
Audience asks abouthow to set up a BGM program in a small companyhow to get funding for workplace health measureshow to reduce sick leave
Age
5%18-24
25%25-34
35%35-44
35%45+
Gender
45%women
55%men
Countries
🇩🇪 Germany90%
🇦🇹 Austria5%
🇨🇭 Switzerland5%
LanguagesGerman 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
workplace health services
Affiliate links
No

The channel promotes its own BGM consulting and a BAFA consultation booking link in video descriptions, with no third-party sponsorship disclosures found in the last 30 videos.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content covers workplace health, occupational safety and sick leave with no flagged titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube3.2k1460
Instagram–––

Benchmark score: 6 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers6 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 263 days ago.

Hier erwartet Dich: Betriebliches Gesundheitsmanagement (BGM), Betriebliches Gesundheitsförderung (BGF), Arbeitsschutz & Arbeitssicherheit (ASM), Betriebliches Eingliederungsmanagement (BEM), BGM-Maßnahmen, Best Practice Beispiele aus dem betrieblichem Gesundheitsmanagement, Gesunde Führung für gesunde Mitarbeiter, Feelgood - Management, Reduzierung von Krankenständen und Fehlzeiten, BGM Konzepte, BGM-Steuervorteile uvm. Web: https://www.bgmpodcast.de Facebook: https://www.facebook.com/outness.de/ Instagram: https://www.instagram.com/outness_/ Impressum outness, Hannes Schröder Geschäftsfüh
Betriebliches Gesundheitsmanagement Podcast's own profile description on YouTube

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About Betriebliches Gesundheitsmanagement Podcast

Hannes Schröder runs outness, a German consultancy for betriebliches Gesundheitsmanagement, and hosts the Betriebliches Gesundheitsmanagement Podcast on YouTube under @gesundheitsmanagement. Based in Neubrandenburg, he posts long-form expert lectures and interviews on topics such as BGM concepts, occupational safety, sick leave reduction and funding options. Biographical and brand details come from the creator's website.

The channel has about 3,200 subscribers and 487 videos, with a median of roughly 150 views per video. Uploads have slowed to about 5 in the past year, and audience numbers are estimated: mainly German HR managers, company health officers and small business owners aged 35 and up. Viewers are likely professionals who watch on desktop during working hours.

The channel has no sponsored videos to date. Brands that want to reach German decision makers in workplace health should expect a rate of roughly $150 to $250 per video, which is about $20 to $35 CPM on median views, compared with $10 to $30 CPM for typical paid ads. It suits B2B health and HR providers.

Written from Betriebliches Gesundheitsmanagement Podcast's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Betriebliches Gesundheitsmanagement Podcast can edit or remove this page at any time.

Questions about Betriebliches

How much does Hannes Schröder charge for a sponsored video?

Based on his median of about 150 views, a sponsored integration is estimated at $150 to $250 per video. This works out to roughly $20 to $35 CPM, which is higher than typical paid ad CPMs of $10 to $30. The figure is an estimate from channel metrics, not a published rate card.

What does Hannes Schröder post about on YouTube?

He posts long expert lectures and podcast interviews about betriebliches Gesundheitsmanagement, including occupational safety, sick leave reduction, hybrid work and funding through BAFA. Episodes usually run 20 to 55 minutes and are in German. Most content is aimed at HR and company health managers.

How do I contact Hannes Schröder for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly. The channel lists a general business email on its page, but use the Starbooked unlock to reach him through the platform.