Starbooked

Goodman Group (@goodmangroup) is a listed industrial property company whose YouTube channel shares data centre, warehouse and logistics project updates across 15 countries. The channel has about 2,020 subscribers, 379 videos and a median of 119 views per video. It uploads about 11 videos per quarter. Estimated sponsored integration rate is $150 to $250 per video.

Why brands book Goodman

Corporate B2B reach for infrastructure, property and technology brands

  • Median of 119 views per video across 379 uploads gives a stable, niche professional audience.
  • Recent AI and cities interviews reached 1,533 and 459 views, showing demand for thought leadership content.
  • Uploads average about 11 videos per quarter, which suits steady campaign flighting.
Best forB2B brand awarenessrecruitment and employer branding
Watch forViews are low and the channel is small, so reach will be limited outside a professional niche.

Brand fit report

Content

Topics, IAB taxonomy
Business60%
Technology25%
Real Estate15%
Formats
construction progress updates, corporate presentations, interview segments
Tone
professional, informative
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
1 to 4 minutes

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement0.0%
Likes and comments per view on recent videos
Audience asks aboutWhere and when are the new data centre sites being built?How do industrial and logistics developments affect local communities?What do AI and automation mean for cities and infrastructure?
Age
5%18-24
25%25-34
35%35-44
35%45+
Gender
40%women
60%men
Countries
🇦🇺 Australia45%
New Zealand10%
🇺🇸 United States15%
🇬🇧 United Kingdom10%
Other20%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is corporate and project-focused, with no flagged titles in the recent videos.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube2k11911
X–––
Instagram–––

Benchmark score: 19 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers7 / 50
Activity Uploads in the last 90 days11 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 22 days ago.

Goodman provides essential infrastructure for the digital economy. We deliver the critical warehouses and data centres needed to power the digital economy. As the digital economy expands with the growth of e-commerce, AI, and increased computing requirements, so does our ability to provide the essential infrastructure needed to support its progress. Goodman operates in key consumer markets in 15 countries across Asia Pacific, Europe and the Americas. We are the largest property group listed on the Australian Securities Exchange and invest significantly alongside our capital partners in our i
Goodman Group's own profile description on YouTube

Are you Goodman Group? Claim or remove this profile.

About Goodman Group

Goodman Group operates a YouTube channel that posts construction progress updates, corporate results, project tours and thought leadership interviews about data centres, warehouses and urban logistics. The content is professional and mostly in English, with some Portuguese and German project videos. Based on channel data, the audience appears to be a mix of industry professionals, investors and people following Australian and New Zealand property development. These viewer profiles are estimates.

The channel averages a median of 119 views per video across 379 uploads, with roughly 11 uploads per quarter. Its most-viewed items are a data centre capabilities video and a conversation about AI reshaping the built environment. The channel does not show any sponsored integrations in its recent videos. Sponsorship rates are estimated at $150 to $250 per video, which works out to a CPM of $20 to $35 per 1,000 views, compared with $10 to $30 for paid ads.

This channel suits B2B brands in construction technology, industrial equipment, logistics software and professional services that want to reach a senior, niche audience. It is less suited to consumer campaigns that need mass reach.

Written from Goodman Group's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Goodman Group can edit or remove this page at any time.

Questions about Goodman

How much does Goodman Group charge for a sponsored video?

Goodman Group's estimated sponsored rate is $150 to $250 per video, based on a median of 119 views and the Starbooked rate rule for long-form channels. Rates are estimates and not published by the creator. Contact details unlock on Starbooked for $0.80.

What does Goodman Group post about on YouTube?

Goodman Group posts construction progress updates on data centres and warehouses, corporate results, project walkthroughs and interviews about AI, cities and autonomous vehicles. Most videos run one to four minutes and are shot in a professional, corporate style.

How do I contact Goodman Group for a brand deal?

Contact details for Goodman Group are available on Starbooked after unlocking them for $0.80. The channel links to its LinkedIn, Instagram and X profiles. Boosted creators can be booked through Starbooked.

Similar creators

YouTube and other creators in data centres, ranked by score.

CreatorNichesFollowersMedian viewsRateScore
Siemens@siemens · DE
industrial automationindustrial ai39k1.7k$150–25035
Nalba Ingeniería@nalbaingenieria
business licensingindustrial property8.7k683$150–25033
TSystemsDE@tsystemsde
enterprise clouddigital health2k93$150–25013