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Grief is a Sneaky Bitch

Podcast · www.lisakeefauver.com · EN
Hosted by Lisa Keefauver

Grief is a Sneaky Bitch is hosted by Lisa Keefauver, MSW, a narrative-therapy trained social worker and grief activist. Each unscripted episode features guests discussing grief, loss and aliveness. The show has 133 episodes, releases roughly every 11 days, and runs about 73 minutes at the median. Estimated downloads are 2,000 to 8,000 per episode. Estimated rate is $40 to $200 per episode.

Why brands sponsor Grief is a Sneaky Bitch

Engaged grief listeners hearing long, unscripted conversations about loss and healing

  • 133 episodes since 2019 with a 4.7 average Apple rating from 336 ratings
  • Guests include therapists, authors and researchers discussing grief in depth
  • Episodes average about 73 minutes, giving room for a host-read mid-roll
Best forwellness and self-care productsbooks and educational resourcesgrief support services
Watch forExplicit flag and frank subject matter may limit fit for some brands.

Brand fit report

Content

Topics, IAB taxonomy
Health & Fitness40%
Society & Culture35%
Mental Health25%
Formats
interview, guest conversation, bonus narrative
Tone
candid, warm
Language
English
Production
Clean, edited audio
Typical length
60 to 80 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode2k–8k
Estimated, confidence 50%: 336 Apple ratings over a show with 133 episodes since 2019, with a 4.7 average rating, the Acast host and a 9 popularity bucket.
Audience asks abouthow to cope with losshow grief affects the body and relationshipshow to support someone who is grieving
Age
10%18-24
20%25-34
25%35-44
45%45+
Gender
65%women
35%men
Countries
🇺🇸 United States70%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

The feed links to a Bookshop.org page for the host's book, which is a book affiliate-style link.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

The feed is flagged explicit and the description notes a judicious use of cussing; the topic is death and loss.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 61 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks5 / 30
Reach Estimated downloads per episode, 20k is full marks5 / 20

Recent episodes

Last six episodes from the show's feed, latest 6 days ago, a new one about every 11 days.

Grief is a Sneaky Bitch creator and host Lisa Keefauver is on a mission to reimagine grief one conversation at a time, helping us to center aliveness in a world full of loss. Yes, this is a podcast all about grief. Since 2019, Lisa and her guests have been exploring the expansiveness and pervasiveness of grief in our lives. Let's face it: 100% of us experience grief, multiple times in our lives.…
Grief is a Sneaky Bitch's own show description from the podcast feed

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About Grief is a Sneaky Bitch

Grief is a Sneaky Bitch is a podcast hosted by Lisa Keefauver, MSW, a narrative-therapy trained social worker, widow and cancer survivor, according to her website. The show features unscripted conversations with guests including authors, researchers, educators and spiritual leaders about the complexity of grief and how to center aliveness in a world full of loss. It has released 133 episodes since May 2019, with a cadence of roughly one every 11 days and a median length of about 73 minutes.

Apple Podcasts lists 336 ratings with a 4.7 average. Audience estimates are not published by the show; based on the rating count, the show likely reaches an estimated 2,000 to 8,000 downloads per episode, and listeners are likely adults interested in grief, mental health and personal growth. No sponsors appear in the feed, and the host's book is linked from the show notes.

A host-read mid-roll would likely cost an estimated $40 to $200 per episode. The show suits wellness, book and grief-support brands seeking an engaged, mature audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Grief is a Sneaky Bitch can edit or remove this page at any time.

Questions about Grief is a Sneaky Bitch

How much does Grief is a Sneaky Bitch charge for a podcast sponsorship?

Based on estimated downloads, a host-read mid-roll is estimated at $40 to $200 per episode. Exact rates depend on the show's current audience figures and terms agreed with the host.

What is Grief is a Sneaky Bitch about?

The show features unscripted conversations about grief and loss with guests such as authors, researchers and social workers, hosted by Lisa Keefauver, MSW.

How do I contact Grief is a Sneaky Bitch about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.

Similar creators

Podcast and other creators in grief, ranked by score.

CreatorNichesEst. downloadsMedian viewsRateScore
paranormalspirituality15k–$90–62089
griefmental health15k–$90–62078
griefmental health15k–$90–62076
comedyrelationships15k–$90–62025
griefmental health5k–$40–2009