Starbooked

Michael McLeod (@grownowadhd), based in the United States, creates ADHD and executive function coaching videos for parents and educators. The channel has about 4,600 subscribers, a median of 640 views per video, and posts roughly one long-form video each weekday. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book GrowNOW

Parenting-focused ADHD audience with a steady weekday upload schedule

  • Median of 640 views per video across 502 uploads, with a 90th percentile of about 1,082 views
  • Around 4,600 subscribers and 50 videos posted in the last 90 days
  • Engagement rate of 4.5 percent, with likes at 4.0 percent of views
Best forparenting and family product brandseducational tools and learning appsscreen-time and digital wellness products
Watch forSmall absolute view counts; audience is niche and campaign reach will be modest.

Brand fit report

Content

Topics, IAB taxonomy
Health70%
Family and Relationships30%
Formats
talking-head coaching videos, webinar recordings, short tip segments
Tone
direct, practical
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
2 to 3 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement4.5%
Likes and comments per view on recent videos
Audience asks abouthow to reduce daily power struggles with an ADHD childhow to build independence in kids and teenshow to limit screen use and phone dependence
Age
5%18-24
30%25-34
40%35-44
25%45+
Gender
65%women
35%men
Countries
🇺🇸 United States75%
🇨🇦 Canada8%
🇬🇧 United Kingdom5%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover parenting, school routines and screen habits with no sensitive material flagged.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube4.6k64050

Benchmark score: 48 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers17 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 4 days ago.

The Award Winning GrowNOW Internal Skills Model. I’m Michael McLeod — founder of GrowNOW ADHD, author of The Executive Function Playbook, and co-host of The ADHD Parenting Podcast. I’ve spent 20+ years working with children, teens, and families affected by ADHD and executive function challenges. I also have ADHD myself. I don’t just treat this — I live it. On this channel you’ll find: 🧠 The truth about ADHD that most experts won’t say 🎯 Practical executive function strategies for parents and educators 📋 How to stop being your child’s GPS — and help them build their own 🎧 Episodes from The
GrowNOW ADHD's own profile description on YouTube

Are you GrowNOW ADHD? Claim or remove this profile.

About GrowNOW ADHD

Michael McLeod runs the YouTube channel @grownowadhd, posting short coaching videos on ADHD and executive function for parents and educators. Most uploads are two to three minutes of direct talking-head advice, with occasional webinar recordings and podcast episodes from The ADHD Parenting Podcast. Titles focus on practical topics such as screen dependence, prompting, school routines and building internal skills in children and teens.

The channel has about 4,600 subscribers and a median of 640 views per video. Its audience appears to be mostly parents of children with ADHD, skewing toward adults aged 35 to 44 in the United States. These demographic figures are estimates based on video titles and content rather than verified analytics. Michael McLeod's background as an ADHD specialist, author and podcast co-host is drawn from the channel description.

The channel has not run any sponsored integrations in its recent history. Estimated rates are $150 to $250 per video, which works out to roughly $20 to $35 CPM against median views, compared with typical paid ad CPMs of $10 to $30. Brands in parenting, learning and screen-time categories would fit this audience best.

Written from GrowNOW ADHD's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. GrowNOW ADHD can edit or remove this page at any time.

Questions about GrowNOW

How much does Michael McLeod charge for a sponsored video?

The estimated rate for a sponsored integration is $150 to $250 per video, based on the channel's median of 640 views. This is an estimate under Starbooked's rate rule, not a confirmed quote, and the channel has no sponsorship history on record.

What does Michael McLeod post about on YouTube?

The channel posts short ADHD and executive function coaching videos for parents and educators, covering topics like screen dependence, prompting, independence and school routines. Most videos run two to three minutes, and the channel also shares webinars and podcast clips.

How do I contact Michael McLeod for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the profile for availability and options before reaching out.

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