Starbooked

Grown Up Gaming

@grownupgaminggug · HK · EN

Grown Up Gaming (@grownupgaminggug), a Hong Kong based YouTube creator, makes gaming videos covering emulation, Steam Deck, Nintendo Switch 2 and Pokemon. The channel has about 33,800 subscribers and a median of 723 views per video, uploading roughly 20 videos a year. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book Grown

Reach 33,800 gaming subscribers with a Hong Kong based emulation and Steam Deck channel

  • Median of 723 views per video, with spikes above 30,000 on Pokemon Legends Z-A emulation guides
  • Roughly 20 uploads per year, with a live stream and gameplay videos reaching a steady core audience
  • At $20 to $35 per 1,000 median views, a sponsored video costs about $150 to $250, far below typical creator rates
Best forgame hardware launchesdigital game storefrontsgaming accessories
Watch forMedian views are low relative to subscriber count, so reach per video is modest.

Brand fit report

Content

Topics, IAB taxonomy
Video Gaming90%
Hobbies & Interests10%
Formats
gameplay walkthroughs, setup and how-to guides, opinion and first impressions
Tone
casual, informal
Language
English
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
6 to 12 minutes

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement1.7%
Likes and comments per view on recent videos
Audience asks abouthow to set up emulators on Steam Deckwhether a game is worth buying on Switch 2how to get cheaper game keys
Age
20%18-24
40%25-34
25%35-44
15%45+
Gender
25%women
75%men
Countries
🇺🇸 United States40%
🇬🇧 United Kingdom15%
LanguagesEnglish 100%

Commercial

2%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
None yet
Categories promoted
video games, digital game key retail
Affiliate links
Yes

The Instant Gaming affiliate link appears in the description of most recent uploads, such as 'Pokemon Winds & Waves Starters are AMAZING', and the creator describes the partnership in the channel bio.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover games such as Monster Hunter Wilds and Hollow Knight Silksong with no flagged content; the Hades 2 cheats video is a mild concern for some brands.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube34k7231

Benchmark score: 10 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers3 / 50
Activity Uploads in the last 90 days1 / 30
Reach Followers on the main platform7 / 20

Recent videos

Last three uploads, latest 3 days ago.

Welcome to the official YouTube channel of Grown Up Gaming! I'm an Official Partner with Instant-Gaming.com, if you want to support me, get your games at discounted prices using the link below: https://www.instant-gaming.com/?igr=GrownUpGaming I also have a Cooking Channel here: https://www.youtube.com/@GrownUpCooking/?sub_confirmation=1 Business inquires contact me at: grownupgaminggug@gmail.com
Grown Up Gaming's own profile description on YouTube

Are you Grown Up Gaming? Claim or remove this profile.

About Grown Up Gaming

Grown Up Gaming (@grownupgaminggug) is a YouTube channel run from Hong Kong that posts gaming content about emulation, Steam Deck setup, Nintendo Switch 2 reviews, Pokemon and Monster Hunter Wilds. Uploads run at about 20 videos per year, mostly gameplay videos between 6 and 12 minutes long, with the occasional live stream. The channel has about 33,800 subscribers and a total of 6.6 million views.

The audience is estimated to be mostly English speaking adult gamers, with a leaning toward Steam Deck and retro enthusiasts. These figures are estimates based on channel content and are not verified audience data. The creator's own bio describes an official partnership with Instant-Gaming.com.

At a rate of $20 to $35 per 1,000 median views, a sponsored video is estimated at $150 to $250. That is a CPM of $20 to $35, which is higher than the $10 to $30 typical for paid ads, so brands should compare reach and intent carefully. Brands selling games, handhelds or gaming accessories should consider booking.

Written from Grown Up Gaming's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Grown Up Gaming can edit or remove this page at any time.

Questions about Grown

How much does Grown Up Gaming charge for a sponsored video?

Based on a median of 723 views per video, the estimated rate is $150 to $250 per sponsored video at $20 to $35 per 1,000 views. Final pricing depends on the integration and the brand's needs.

What does Grown Up Gaming post about on YouTube?

The channel posts gaming content, including Steam Deck and emulation setup guides, Nintendo Switch 2 reviews, Pokemon and Monster Hunter Wilds gameplay, and occasional Pokemon card and game deal videos.

How do I contact Grown Up Gaming for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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