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Guillem Balague

@guillembalagueofficial · ES · EN

Guillem Balague (@guillembalagueofficial) is a Spanish football journalist with about 80,500 subscribers and median views near 2,000 per video. He posts long-form football analysis, interviews and the #CoffeeWithGuillem series, uploading roughly once a week. Rates run about $150 to $250 per video, a range set by the dossier's median views.

Why brands book Guillem

Trusted football journalist reaching engaged World Cup fans

  • Channel has 80,500 subscribers and 8.3 million lifetime views
  • Median of 1,999 views per long-form video with a 2.75% engagement rate
  • Sponsored integration priced around $150 to $250 per video, roughly $75 to $125 CPM at this view level
Best forfootball betting and sports media brandsfootball apparel and equipmentsports podcast and media promotion
Watch forMedian views are modest, and recent World Cup spikes inflate the averages.

Brand fit report

Content

Topics, IAB taxonomy
Sport85%
Association Football15%
Formats
long-form interview, match preview, short clip, vlog-style commentary
Tone
analytical, conversational
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
2 to 7 minutes, with some videos over 15 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement2.8%
Likes and comments per view on recent videos
Audience asks aboutWhat does the national team manager mean by his tactics?How does a player compare to past legends?Which team is favored to win the World Cup?
Age
15%18-24
30%25-34
25%35-44
30%45+
Gender
20%women
80%men
Countries
🇬🇧 United Kingdom35%
🇪🇸 Spain20%
🇺🇸 United States15%
LanguagesEnglish 95%Spanish 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent content covers World Cup matches and player interviews with no flagged themes.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube81k2k5

Benchmark score: 24 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers3 / 50
Activity Uploads in the last 90 days5 / 30
Reach Followers on the main platform16 / 20

Recent videos

Last three uploads, latest 64 days ago.

Football journalist. Books & Songs. Biggleswade United Chairman. You'll find a lot of all of the above on this channel, talking about football, some in-depth interviews with players, managers, and people from around the world of football, and experiences I have while covering the beautiful game in a special series called #CoffeeWithGuillem You can find out more on my website: http://www.guillembalague.com/ You can find my Pure Football Podcast right here: Apple: https://podcasts.apple.com/gb/podcast/pure-football-podcast/id1486466918 Spotify: https://open.spotify.com/show/0rgdDxU3rWPhoypAx
Guillem Balague's own profile description on YouTube

Are you Guillem Balague? Claim or remove this profile.

About Guillem Balague

Guillem Balague is a Spanish football journalist, author and presenter whose YouTube channel has about 80,500 subscribers and 8.3 million total views. According to his website, he has worked for BBC Radio 5 Live, LaLiga TV and the newspaper Sport, and spent over 20 years at Sky Sports. The channel mixes match previews, player and manager interviews, and the #CoffeeWithGuillem series, with uploads roughly once a week.

Viewers are mostly English-speaking football fans, estimated to be concentrated in the United Kingdom, Spain and the United States, with a skew toward men. Median views sit near 2,000 per video, so this audience suits niche reach rather than mass exposure.

Brands in football media, betting, apparel or sports podcasts may find him a fit. The dossier estimates a rate of $150 to $250 per video, which is about $75 to $125 CPM against the $10 to $30 CPM typical for paid ads, so it is priced for targeted, engaged viewers.

Written from Guillem Balague's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Guillem Balague can edit or remove this page at any time.

Questions about Guillem

How much does Guillem Balague charge for a sponsored video?

The estimated rate is $150 to $250 per sponsored video, based on his median views of about 2,000 per long-form upload. Final pricing depends on format and deliverables, and contact details unlock on Starbooked for $0.80.

What does Guillem Balague post about on YouTube?

He posts football journalism, including World Cup coverage, player and manager interviews, match previews and the #CoffeeWithGuillem series. Most videos are between two and seven minutes long, with occasional longer interviews.

How do I contact Guillem Balague for a brand deal?

The channel lists a business contact address, and his website has a contact form for professional and commercial enquiries. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.