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Hanselminutes with Scott Hanselman

Podcast · www.hanselminutes.com · EN
Hosted by Scott Hanselman

Hanselminutes, hosted by Scott Hanselman, is a weekly technology podcast covering software development, AI tooling, security and computing history for developers. It has 1,000 episodes, typical length around 33 to 35 minutes, and an estimated 8,000 to 25,000 downloads per episode. Estimated host-read sponsor rate is $140 to $630 per episode.

Why brands sponsor Hanselminutes with Scott Hanselman

Weekly developer audience with a 4.8 Apple rating across 384 ratings

  • A 1,000-episode weekly archive reaching developers during their commute
  • Apple Podcasts rating of 4.8 from 384 ratings, with 345 five-star reviews
  • Named sponsors already appear, so host-read integrations are an established format
Best fordeveloper toolscloud and data infrastructure servicestechnical training
Watch forSponsor placements are visible on only one of the last 20 episodes, so frequency is limited.

Brand fit report

Content

Topics, IAB taxonomy
Technology & Computing70%
Science15%
Education15%
Formats
interview, co-hosted banter, narrative
Tone
informative, conversational
Language
English
Production
Clean, edited audio
Typical length
30 to 40 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode8k–25k
Estimated, confidence 50%: Apple ratings_count of 384 (band 200 to 1,000, about 5,000 to 25,000), Podcast Index popularity 9, 1,000 episodes, weekly cadence, named sponsors, established show over five years old.
Audience asks aboutHow are AI tools changing software development?What are the practical security risks in modern software supply chains?How did foundational computing and quantum ideas develop?
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
20%women
80%men
Countries
🇺🇸 United States45%
🇬🇧 United Kingdom10%
🇨🇦 Canada8%
LanguagesEnglish 100%

Commercial

5%of the last 20 episodes had a sponsor
Host-readhost reads the sponsor message
Brands seen
Text ControlSerpAPI
Categories promoted
developer software, data APIs
Affiliate links
No

The description of the Quantum Revolution crossover episode states it is sponsored by Text Control and SerpAPI, and no other sponsor mentions appear in the feed.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles and description cover software, AI and computing research with no explicit flags.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 72 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks14 / 30
Reach Estimated downloads per episode, 20k is full marks17 / 20

Recent episodes

Last six episodes from the show's feed, latest 4 days ago, a new one about every 7 days.

Hanselminutes is Fresh Air for Developers. A weekly commute-time podcast that promotes fresh technology and fresh voices. Talk and Tech for Developers, Life-long Learners, and Technologists.
Hanselminutes with Scott Hanselman's own show description from the podcast feed

Do you make Hanselminutes with Scott Hanselman? Claim or remove this page.

About Hanselminutes with Scott Hanselman

Hanselminutes is a weekly technology podcast hosted by Scott Hanselman, described on the show website as Fresh Air for Developers. The show covers software development, AI tooling, security and computing research, with 1,000 episodes and a typical run of 30 to 40 minutes per episode. Apple Podcasts lists a 4.8 average rating from 384 ratings.

The audience is estimated, not measured. Based on the rating count and show age, the show is estimated at 8,000 to 25,000 downloads per episode, mostly developers and technologists, with a leaning toward listeners in the United States. Sponsors named in the feed include Text Control and SerpAPI.

At an estimated $18 to $25 per 1,000 downloads, a host-read mid-roll is priced at roughly $140 to $630 per episode. It suits developer tools, cloud and data infrastructure providers, and technical training brands.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Hanselminutes with Scott Hanselman can edit or remove this page at any time.

Questions about Hanselminutes with Scott Hanselman

How much does Hanselminutes charge for a podcast sponsorship?

Based on an estimated 8,000 to 25,000 downloads per episode, a host-read mid-roll ad is estimated at $140 to $630 per episode. The show's website directs advertisers to request a rate card directly.

What is Hanselminutes about?

Hanselminutes is a weekly technology podcast hosted by Scott Hanselman. It covers software development, AI tooling, security and computing research for developers and technologists, with episodes typically running 30 to 40 minutes.

How do I contact Hanselminutes about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked, and the show's advertise page also directs sponsors to request a rate card.

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