Starbooked

Hard Factor

Podcast · www.hardfactor.com · US · EN
Hosted by Mark, Pat, Wes, Will

Hard Factor is a satirical daily news podcast from four hosts, covering odd and viral stories in an explicit comedy format. The feed lists more than 1,000 episodes and Apple Podcasts shows 2,035, released every weekday at about 45 minutes. Estimated downloads run 25,000 to 70,000 per episode, implying a $450 to $1,750 host-read mid-roll rate. Episodes carry timestamped story segments.

Why brands sponsor Hard Factor

A daily comedy news show with a large rated audience and proven host-read sponsors

  • Releases every weekday, giving a brand a steady schedule of fresh placements.
  • Apple Podcasts shows 4,356 ratings averaging 4.8, a strong signal of loyal listeners.
  • Current sponsors Lucy and Ethos show direct-response offers with codes already work on this show.
Best fordirect-response consumer offersadult-oriented consumer productssubscription services
Watch forExplicit language and crude story topics make it a poor fit for conservative or family-oriented brands.

Brand fit report

Content

Topics, IAB taxonomy
Humor and Satire45%
News and Politics30%
Pop Culture15%
Technology and Computing10%
Formats
co-hosted banter, news roundup, satire
Tone
irreverent, crude
Language
English
Production
Clean, edited audio
Typical length
41 to 49 minutes

Audience

Commercial intent55/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode25k–70k
Estimated, confidence 55%: Based on 4,356 Apple ratings (1,000 to 5,000 band), daily cadence, more than 2,000 episodes, a popularity score of 9 and two named sponsors.
Audience asks aboutWhich strange news stories are covered each dayHow to join the Patreon community and bonus episodesWhere to watch the full video episodes on YouTube
Age
25%18-24
40%25-34
23%35-44
12%45+
Gender
35%women
65%men
Countries
🇺🇸 United States85%
🇨🇦 Canada6%
🇬🇧 United Kingdom4%
LanguagesEnglish 100%

Commercial

90%of the last 20 episodes had a sponsor
Host-readhost reads the sponsor message
Brands seen
LucyEthos
Categories promoted
nicotine pouches, life insurance
Affiliate links
Yes

The website lists sponsors Lucy (code FACTOR) and Ethos on the 10.16.26 and 10.15.26 episodes, and links a Patreon.

Suitability GARM Brand Safety Floor + Suitability

Profanityhigh
Adulthigh
Drugslow
Violencemedium
Politicsmedium

The feed carries the explicit flag, and titles such as "Woman gets $2M after getting herpes | 10.13.26" and "UK man k*lled by tiger after jumping in its cage | 10.12.26" show sexual and violent news topics.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 50 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 1 days.

Cheat on the news with Hard Factor. Satirical daily news podcast, not hyper-polarizing and depressing like all the others. Drops at Midnight Eastern, 5 Days a Week, 24/7/365. Follow the pod on social @HardFactorNews. Hosts: @hardfactorMark @hardfactorPat @hardfactorWes @hardfactorWill. Full video episodes: YouTube.com/HardFactorNews Join our community: patreon.com/hardfactor Voicemail Line:…
Hard Factor's own show description from the podcast feed

Do you make Hard Factor? Claim or remove this page.

About Hard Factor

Hard Factor is a satirical daily news podcast that describes itself as a less polarizing take on the headlines. Four hosts, listed on the feed as Mark, Pat, Wes and Will, cover odd, viral and legal stories in a comedy format. The feed carries the explicit flag, and the website adds timestamped segments for each story.

New episodes arrive every weekday at midnight Eastern and run about 45 minutes. The feed lists more than 1,000 episodes, and Apple Podcasts shows 2,035 with 4,356 ratings averaging 4.8. Downloads are not published; Starbooked estimates 25,000 to 70,000 per episode, most likely a young adult audience in the United States. The estimate is not verified.

The website shows sponsors Lucy and Ethos on recent episodes, with the hosts promoting offers using a code. A host-read mid-roll would cost an estimated $450 to $1,750 per episode, based on the download estimate. It suits direct-response consumer brands that are comfortable with explicit language and crude humor.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Hard Factor can edit or remove this page at any time.

Questions about Hard Factor

How much does Hard Factor charge for a podcast sponsorship?

Starbooked estimates a host-read mid-roll on Hard Factor at $450 to $1,750 per episode, based on an estimated 25,000 to 70,000 downloads per episode. The show does not publish its own rates.

What is Hard Factor about?

Hard Factor is a satirical daily news podcast. Four hosts cover odd, viral and legal stories with explicit comedy, releasing about 45 minutes every weekday, with full video episodes on YouTube and bonus content on Patreon.

How do I contact Hard Factor about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly, and the show's website also lists its social accounts and a voicemail line.

Similar creators

Podcast and other creators in comedy news, ranked by score.

CreatorNichesEst. downloadsMedian viewsRateScore
comedy newssatire15k–$90–62084
internet culturecommentary15k–$90–62081
comedy newsweird news5k–$40–20078
comedy newspop culture50k–$360–200050
comedy newscurrent affairs2k–$40–9044
comedy newstv and film15k–$90–62034