HarperTeen (@harperteen), the YA publishing imprint of HarperCollins, runs a channel of book trailers, cover reveals and author interviews. Roughly 26,700 subscribers and a median of about 14,500 views per video, with uploads paused since 2016. Sponsored integration would be $150 to $250 per video, under the Starbooked floor of the rate rule.
A book publisher's trailer channel reaching YA readers with 14,500 median views
- About 26,700 subscribers and 12.4 million lifetime views across 443 uploads
- Median video runs 66 seconds, with 48% of uploads in the Shorts format
- Last 30 videos show a median of 14,481 views, with a top video at 263,161
Brand fit report
Content
- Formats
- book trailers, cover reveal videos, author interviews, gift guides
- Tone
- promotional, polished
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- under 90 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- books, publishing
- Affiliate links
- Yes
No sponsorship disclosures found in the last 50 videos; the channel is run by the publisher itself and links to its own shop.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Trailers for dark YA titles such as 'The Female of the Species' reference murder in their descriptions, so violence is flagged as medium.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 55 / 100
Public rule, same for everyone. How it works.
Recent videos
▶The Female of the Species by Mindy McGinnis | Official Book · 12k views
▶Traitor Angels by Anne Blankman | Official Book Trailer · 6.8k views
▶The Crown’s Game by Evelyn Skye | Official Book Trailer · 35k viewsLast three uploads, latest 3685 days ago.
HarperTeen is home to some of the most exciting teen publishing. HarperTeen books may pull back the curtain on the fabulous lives of the beautiful people, go beneath the humdrum veneer of the girl next door, or offer a glimpse into the days and nights of troubled teens. Comprising a wide range of critically acclaimed and bestselling titles, HarperTeen books reflect teen readers' own lives, their everyday realities and their aspirations, their struggles and their triumphs. Join our community at Epic Reads! http://www.epicreads.com Youtube: http://www.youtube.com/epicreads Twitter: http://www.t
About harperteen
HarperTeen is the young adult imprint of HarperCollins, and its YouTube channel publishes book trailers, cover reveals, author interviews and gift guides for teen readers. The channel has about 26,700 subscribers and roughly 12.4 million lifetime views across 443 uploads. Its videos are short, with a median length of about 66 seconds, and many are formatted as Shorts. The channel has not posted since 2016, so its recent activity is limited to the archive.
Based on titles and descriptions, the audience is likely teen and young adult readers, along with adult fans of YA fiction and book buyers. These are estimates, not measured data. The channel is run by the publisher, and no paid brand integrations were found in its recent videos, so it is better suited to book promotion than to outside brands.
For a brand deal, the rate rule would put a sponsored video at $150 to $250 per video, with CPM at $20 to $35 per 1,000 views, compared with $10 to $30 for paid ads. Brands seeking YA reach may find better value from creators who are actively posting.
Written from harperteen's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. harperteen can edit or remove this page at any time.
Questions about harperteen
How much does HarperTeen charge for a sponsored video?
Based on the rate rule for long-form channels, a sponsored video from HarperTeen would be estimated at $150 to $250 per video, using a median of about 14,500 views. This is a rate estimate, not a published price.
What does HarperTeen post about on YouTube?
HarperTeen posts book trailers, cover reveal videos, author interviews and gift guides for young adult fiction. Most videos are under 90 seconds, and many are formatted as YouTube Shorts.
How do I contact HarperTeen for a brand deal?
Contact details unlock on Starbooked for $0.80. Creators with a Starbooked boost can be booked directly through Starbooked.
Similar creators
YouTube and other creators in ya book trailers, ranked by score.
| Creator | Niches | Followers | Median views | Rate | Score |
|---|---|---|---|---|---|
HarperCollins Publishers UK@harpercollinsuk · GB | book publishingbook trailers | 7k | 2.3k | $150–250 | 57 |
Jamila T. Davis@jamilatdavisofficial | criminal justice reformsocial justice | 3.1k | 3.5k | $150–250 | 51 |
SkipPrichard@skipprichard · US | leadershipauthor interviews | 5.3k | 2.1k | $150–250 | 51 |
C-SPAN's Book TV@booktv | nonfiction booksamerican politics | 69k | 1.3k | $150–250 | 46 |
Interviews with Yaya Diamond@dreamchasersradio · US | author interviewsinspirational podcast | 76k | 61 | $150–250 | 45 |
다락원 출판사@darakwon_official · KR | language learningchinese study | 70k | 235 | $150–250 | 44 |