Jeff Heaton
Jeff Heaton (@heatonresearch), based in the United States, makes long-form videos on machine learning, AI, and software engineering. His channel has about 96,100 subscribers and a median of roughly 1,600 views per video, with about 12 uploads a year. Sponsored integrations are estimated at $1,000 to $1,100 per video. One distinctive detail: a recurring NVIDIA DGX Spark hardware series.
Technical AI audience with a strong hardware-review following
- About 96,100 subscribers across 742 videos since 2006
- Median views of about 1,637, with peaks above 94,000 on NVIDIA hardware videos
- Estimated sponsorship at $1,000 to $1,100 per video, roughly $20 to $35 CPM
Brand fit report
Content
- Formats
- long-form explainers, hardware reviews, course lectures, opinion essays
- Tone
- analytical, instructional
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- 4 to 8 minutes, with course lectures up to 11 minutes
Audience
Commercial
- Brands seen
- NVIDIA
- Categories promoted
- computing hardware, AI software
- Affiliate links
- No
'Just got an NVIDIA DGX Spark, here is my first look' carries a DGX Spark sales link in its description, and the NVIDIA-linked hardware series appears across several recent videos.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
No flagged content in the last 30 videos; topics are technical and educational.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 29 / 100
Public rule, same for everyone. How it works.
Recent videos
▶This Is What Makes the AI Arms Race Different · 1.6k views
▶AI is Killing Tech Books, Tutorials and Courses · 7.2k views
▶4 Concerns of AI in Software Development · 7.6k viewsLast three uploads, latest 20 days ago.
Videos about my machine learning projects. ** Follow Me on Social Media! GitHub: https://github.com/jeffheaton Twitter: https://twitter.com/jeffheaton Instagram: https://www.instagram.com/jeffheatondotcom/ Discord: https://discord.gg/3bjthYv Patreon: https://www.patreon.com/jeffheaton
About Jeff Heaton
Jeff Heaton (@heatonresearch) publishes long-form videos on machine learning, AI, Python, and software engineering. He posts about 12 videos a year, with recent output centered on local LLM setups, LangChain courses, and hardware reviews. Viewers are estimated to be mostly technical adults in the United States, many working in software or data roles. Jeff Heaton's website describes him as a VP of AI Innovation at RGA and an adjunct instructor at WashU, which indicates his professional background.
His channel has about 96,100 subscribers, with a median of roughly 1,600 views per video and occasional spikes past 90,000 on NVIDIA hardware content. Estimated sponsored integration rates are $1,000 to $1,100 per video, which compares favorably with paid ad CPMs of $10 to $30 for reach in this niche.
Brands in developer tooling, cloud compute, and AI hardware should consider booking him. Sponsorship is estimated from recent content and has not been confirmed by the creator.
Written from Jeff Heaton's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Jeff Heaton can edit or remove this page at any time.
Questions about Jeff
How much does Jeff Heaton charge for a sponsored video?
Based on a median of about 1,600 views on long-form videos, an estimated sponsored integration costs $1,000 to $1,100 per video. Rates are estimates and should be confirmed with the creator directly.
What does Jeff Heaton post about on YouTube?
Jeff Heaton posts about machine learning, AI tools, Python, and software engineering. Recent topics include local LLM servers, LangChain courses, and reviews of NVIDIA DGX Spark hardware.
How do I contact Jeff Heaton for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
Similar creators
YouTube and other creators in machine learning, ranked by score.
| Creator | Niches | Followers | Median views | Rate | Score |
|---|---|---|---|---|---|
Computer Vision Arabic Series@computervisionarabicseries1970 | computer visionmachine learning | 1.9k | 1.4k | $150–250 | 50 |
오늘코드todaycode@todaycode · KR | python tutorialsdata analysis | 35k | 7.7k | $150–270 | 39 |
8AAFFF@8aafff | machine learningopen source ai | 9.3k | 1.9k | $150–250 | 31 |
我妻幸長のAI教室@yuky_az · JP | ai educationmachine learning | 13k | 251 | $150–250 | 23 |
Escuela de Datos Vivos@escueladedatosvivosai · AR | data sciencemachine learning | 6.4k | 673 | $150–250 | 14 |
Python Lessons@pylessons · US | python tutorialsmachine learning | 15k | 1.2k | $150–250 | 13 |