Starbooked

Higher Plain Games

@higherplaingames · GB · EN

Higher Plain Games, run by Simon Smith (@higherplaingames), is a UK-based YouTube channel of about 12,000 subscribers that reviews indie, retro and niche games. It posts roughly 50 videos a year, typically with a median of 225 views per video. Sponsored integrations are rare to none, and rates are estimated at $150 to $250 per video.

Why brands book Higher

Indie and retro game reviews with a loyal, engaged viewership

  • Median of 225 views per video across 5,146 uploads since 2008
  • Roughly 50 uploads in the past year, so sponsored slots can be scheduled steadily
  • Recent flagship review 'Throttle Trace' reached 9,214 views, showing spikes on high-interest titles
Best forindie game launchesgaming hardware and accessoriesSteam and console release campaigns
Watch forMedian views are low relative to channel size, so per-video reach is modest.

Brand fit report

Content

Topics, IAB taxonomy
Video Gaming90%
Hobbies & Interests10%
Formats
game review, gameplay commentary, long-form discussion
Tone
candid, enthusiastic
Language
English
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
4 to 9 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement2.9%
Likes and comments per view on recent videos
Audience asks aboutIs this indie game worth buying?How does this game compare to similar titles?Which platforms is this game available on?
Age
20%18-24
35%25-34
25%35-44
20%45+
Gender
25%women
75%men
Countries
🇬🇧 United Kingdom35%
🇺🇸 United States30%
🇨🇦 Canada8%
🇦🇺 Australia7%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
video games
Affiliate links
Yes

No sponsorship disclosures found in the last 50 videos; the channel carries an affiliate flag and links to Steam store pages in review descriptions.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles such as 'Wanderburg - Early Access Review' and 'Misha - Review | 5 Minutes of Cat Trauma' are game reviews with no adult or drug themes, though some reviewed games use violent or cartoonish combat.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube12k22550
X–––

Benchmark score: 35 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers2 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest today.

Higher Plain Games reviews and showcases indie games and niche games. I'm a game collector too so there's plenty of retro gaming content! I have a particular love for racing, party, rhythm-action, walking sims, story-rich, FMV, indie games and unique games. Gameplay and emotion come first. Higher Plain Games and its website are part of the Higher Plain Network - created to help you discover new things you may not have been aware of. I cover PS5, PS4, PS Vita, PSP, PC, PS3, PS2, PS1, Switch, XBO, Xbox, Genesis, Master System, ZX Spectrum, Atari, Wii and Gamecube. I also run special gaming essa
Higher Plain Games's own profile description on YouTube

Are you Higher Plain Games? Claim or remove this profile.

About Higher Plain Games

Higher Plain Games is a YouTube channel and website run by Simon Smith, who also runs the Higher Plain Network. According to the channel description, it reviews indie, retro and niche games across PC, PlayStation, Switch, Xbox and older consoles, and also runs local multiplayer game shows and gaming essays. Uploads arrive at roughly one video per week.

The channel has about 12,000 subscribers and a median of 225 views per video. Viewers are estimated to be mostly adult gamers in the UK and US who look for lesser-known titles and honest opinions. Sponsorships are not seen in recent videos, and the affiliate flag suggests store links rather than paid integrations.

Sponsored videos are estimated at $150 to $250 per video, based on a rate of $20 to $35 per 1,000 median views. That compares with typical paid ad CPMs of $10 to $30, so brands should weigh the cost against measurable reach. Indie developers and publishers seeking focused reviews of niche releases should consider booking this channel.

Written from Higher Plain Games's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Higher Plain Games can edit or remove this page at any time.

Questions about Higher

How much does Simon Smith charge for a sponsored video?

Estimated sponsored integrations for Higher Plain Games are $150 to $250 per video, based on a CPM of $20 to $35 per 1,000 median views. Final rates depend on the scope of the integration and the release schedule. Contact details unlock on Starbooked for $0.80.

What does Higher Plain Games post about on YouTube?

The channel posts reviews of indie, retro and niche video games, plus gaming essays and local multiplayer show features. Recent reviews include titles such as Colorbound, Mechaconda and Throttle Trace. Most videos run between four and nine minutes.

How do I contact Higher Plain Games for a brand deal?

The channel asks for review submissions, demo disc entries and PR requests through its contact form on higherplaingames.com. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

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