Kuma Ch. 日色くま

@hiiro_kuma · JP · JA

vtuber asmr japanese-language independent creator

Kuma Ch. 日色くま (@hiiro_kuma), a Japanese independent VTuber from Japan, makes long Japanese-language ASMR and chat streams with about 22,500 subscribers and a median of roughly 5,200 views per video. She uploads about four times a month. Estimated rate: $150 to $250 per sponsored video.

Why brands book Kuma

Japanese ASMR VTuber with 22,500 subscribers and steady sponsored-ready audience

Median 5,188 views per video across 30 recent uploads
About 4 uploads per month, so brand segments reach viewers on a predictable schedule
Estimated $150 to $250 per video, or about $29 to $48 CPM, against $10 to $30 for paid ads

Best foraudio and ASMR product launchesJapanese-market gaming or hobby goods

Watch forContent is adult-leaning ASMR, so mainstream family brands will likely find it a poor fit.

Brand fit report

Content

Topics, IAB taxonomy

Music & Audio45%

Hobbies & Interests35%

Gaming20%

Formats: live stream archive, ASMR session, chat stream
Tone: soft, playful
Language: Japanese
On camera: No, voiceover and b-roll
Production: Phone, natural light
Typical length: 1 to 3 hours

Audience

Commercial intent15/100

Comments asking for links, prices or where to buy

Sentiment85/100

Positive share of 30 comments

Engagement4.4%

Likes and comments per view on recent videos

Audience asks aboutWhich ASMR triggers and techniques are featuredWhen the next stream or upload is scheduledHow to buy the goods and merchandise she mentions

Age

30%18-24

40%25-34

20%35-44

10%45+

Gender

40%women

60%men

Countries

🇯🇵 Japan90%

🇺🇸 United States3%

LanguagesJapanese 95%English 5%

Commercial

0%of the last 50 videos were sponsored

None seenno sponsored videos in the last 50

Brands seen: None yet
Categories promoted: None yet
Affiliate links: No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow

Adultmedium

Drugslow

Violencelow

Politicslow

ASMR titles reference whispering and physical touch in a suggestive style, such as '好き好き囁きとさらさらベビーパウダーでマッサージ', so content is not appropriate for general audiences.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

Platform	Followers	Median views	Uploads, 90d
YouTube	23k	5.2k	31
X	–	–	–

Benchmark score: 63 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers29 / 50

Activity Uploads in the last 90 days30 / 30

Reach Followers on the main platform5 / 20

Recent videos

▶【甘々ASMR/黒3dio】好き好き囁きとさらさらベビーパウダーでマッサージ♡　＃くまくまたいむ【日色くま】 · 5.2k views

▶【甘々ASMR/黒3dio】好き好きささやきとリップノイズ❤️　＃くまくまたいむ【日色くま】 · 8.5k views

▶【甘々ASMR/黒3dio】さらさらベビーパウダーとオイルマッサージ　＃くまくまたいむ【日色くま】 · 12k views

Last three uploads, latest 10 days ago.

🌟個人勢🌟 新人VTuber日色くま(ひいろくま)です🧸☀️ 2022.03.26デビュー🧸☀️ 🐰ママ🐰 うさ叉（https://twitter.com/matakitiX） 🐟パパ🐟 竜宮メロウ（https://twitter.com/Ryugu_Mellow）配信/切り抜き📺#くまくまたいむ総合/エゴサ💖#日色くま餌付け🍩#くまのもぐもぐたいむ 🧸欲しいものリスト🧸 💝http://bit.ly/35JocCg💝

Kuma Ch. 日色くま's own profile description on YouTube

Are you Kuma Ch. 日色くま? Claim or remove this profile.

About Kuma Ch. 日色くま

Kuma Ch. 日色くま (@hiiro_kuma) is an independent Japanese VTuber who posts long-form ASMR sessions, chat streams and occasional game streams in Japanese. The channel has about 22,500 subscribers and 814 videos, and most uploads run one to three hours. Based on channel data, the audience is likely concentrated in Japan and skews toward adult viewers, though demographic figures are estimates only.

Recent uploads have posted at a pace of roughly four per month, with a median of about 5,200 views per video. Sponsorships and affiliate links are not present in the recent catalog. Brand work is not documented on the creator's website.

Estimated sponsored rate is $150 to $250 per video, which works out to roughly $29 to $48 CPM against $10 to $30 for typical paid ads. Brands in audio, Japanese-market hobby goods or gaming accessories that accept an adult-leaning context should consider booking.

Written from Kuma Ch. 日色くま's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Kuma Ch. 日色くま can edit or remove this page at any time.

Questions about Kuma

How much does Kuma Ch. 日色くま charge for a sponsored video?

Based on a median of about 5,200 views per video, the estimated rate is $150 to $250 per sponsored video. This is a calculated range from channel metrics, not a published rate card, so confirm pricing directly with the creator.

What does Kuma Ch. 日色くま post about on YouTube?

The channel posts long Japanese-language ASMR sessions featuring soft whispering and massage sounds, along with chat streams and some game streams. Most uploads run one to three hours, with about four uploads per month.

How do I contact Kuma Ch. 日色くま for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly. Check the creator's listed channel links to start the conversation.

Similar creators

YouTube and other creators in vtuber, ranked by score.

Creator	Niches	Followers	Median views	Rate	Score
廿楽澪-tsuzura mio-@miotsuzura · JP	vtuber asmr	2.9k	1.1k	$150–250	66
桜音エリカ / Sakurane Elika@sakuraneelika · JP	vtuber asmr	31k	6.1k	$150–250	60
柚花もなか@yuzuhanamonaka	japanese gaming streams asmr	2.2k	453	$150–250	55
Mozumi Pichi Ch.【V-Dere】@mozumipichi · US	vtuber retro gaming	41k	5.3k	$150–250	54
魔宝ルリス / Mahou Lelys@mahoulelys · JP	asmr vtuber	94k	18k	$370–650	53
Akane Ch. 緋乃あかね@hinoakanech · JP	asmr vtuber	73k	10k	$200–350	53