Starbooked

Himsl Games

@himslgames · AT · EN

Florian Himsl (@himslgames), based in Austria, makes game reviews, game development content and streams on his channel Himsl Games. The channel has about 9,250 subscribers and a median of roughly 400 views per video, with about one upload a month. Sponsored integrations are estimated at $150 to $250 per video, and he states he does not take sponsorships.

Why brands book Himsl

Indie game reviewer and developer whose audience follows his own game releases

  • About 9,250 subscribers and roughly 1.9 million lifetime views across 2,182 uploads
  • Median video views sit near 406, with a 90th percentile of about 2,415 per video
  • A 147,000-view Binding of Isaac explainer shows the reach a single hit can deliver
Best forIndie game launches and Steam wishlist campaignsGaming peripherals tested in a reviewer context
Watch forStated policy is no sponsorships, and median views are low; a booking would need to be approached carefully.

Brand fit report

Content

Topics, IAB taxonomy
Video Gaming85%
Technology & Computing15%
Formats
game reviews, podcast-style discussion, long-form series episodes, livestream highlights
Tone
opinionated, playful
Language
English
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
8 to 12 minutes for most uploads, with podcasts and streams running 1 to 4 hours

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment65/100
Estimated from titles, descriptions and engagement
Engagement3.5%
Likes and comments per view on recent videos
Audience asks aboutIs this game worth buying?How was the Binding of Isaac series made?How do I get into indie game development?
Age
30%18-24
40%25-34
20%35-44
10%45+
Gender
25%women
75%men
Countries
🇺🇸 United States35%
🇬🇧 United Kingdom10%
🇩🇪 Germany8%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
Indie video games (own titles: Ballfrog, Poor Mouse)
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel description states 'I don't take sponsorships'.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencemedium
Politicslow

Family friendly
Gameplay of action titles such as Binding of Isaac and Doom is shown, with mild language in commentary; no adult or political content was flagged in the recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube9.3k4061

Benchmark score: 8 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers5 / 50
Activity Uploads in the last 90 days1 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 64 days ago.

Hi, I am Florian Himsl. I programmed the Binding of Isaac (not rebirth) and released the Isaac explained series on Youtube. Check out my new game Ballfrog: https://store.steampowered.com/app/1503820/Ballfrog/ I make content about reviewing games and about game dev and other topics. The streams sometimes allow random people to join from our discord so if you d like to be in a stream, join the discord. Previously this channel was called GameSquid. Now Himsl Games after the name under which I publish my new games. for business stuff write me an email: komixat@gmail.com (I don't take sponsorshi
Himsl Games's own profile description on YouTube

Are you Himsl Games? Claim or remove this profile.

About Himsl Games

Himsl Games is the YouTube channel of Florian Himsl (@himslgames), an Austrian developer. According to his website, he programmed The Binding of Isaac (not Rebirth) and created the Isaac Explained series. The channel posts game reviews under the Game or Lame format, podcast-style discussions with a co-host, game development topics and livestreams, mostly in English and typically at around one upload per month.

The channel has about 9,250 subscribers and roughly 1.9 million lifetime views. Its median video draws about 406 views, while a few explainers have reached over 100,000. The audience is estimated to be mostly gamers and indie developers aged 25 to 34, although this is an estimate rather than measured data. The creator's own channel description states he does not take sponsorships.

At a rate of $20 to $35 per 1,000 median views, a sponsored video would be quoted at about $150 to $250 per video, a CPM of $20 to $35, against a typical paid ad CPM of $10 to $30. Brands seeking indie game audiences should book him only after confirming his interest in sponsorships.

Written from Himsl Games's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Himsl Games can edit or remove this page at any time.

Questions about Himsl

How much does Florian Himsl charge for a sponsored video?

Based on a median of about 406 views, the estimated rate is $150 to $250 per video. The channel description says he does not take sponsorships, so a deal would need his agreement first.

What does Himsl Games post about on YouTube?

The channel covers game reviews in the Game or Lame format, game development topics, podcast-style discussions with a co-host and livestreams. Some older series explain the mechanics of The Binding of Isaac in detail.

How do I contact Himsl Games for a brand deal?

The channel description lists an email for business enquiries. Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, but this channel is not boosted.

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