HIYA! (@hiya-fr) is a French culture channel from France covering hip hop, graffiti, breakdance and street culture. With about 3.3 thousand subscribers and a median of around 215 views per video, it is a small, long-form channel that has gone quiet since 2021. The channel has no sponsored integrations, so the rate range is not applicable.
Dedicated French hip hop and street culture audience, booked at a low entry rate
- Median of about 215 views per video across 105 uploads since 2016
- Interview series features French rap, cinema and breakdance figures
- Zero sponsored videos to date, so a first integration would stand out
Brand fit report
Content
- Formats
- artist interviews, live discussions, news roundups, performance videos
- Tone
- cultural, candid
- Language
- French
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- 4 to 8 minutes, with some live sessions over an hour
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Titles and descriptions reference rap lyrics and social protest themes, such as 'Liberté en deuil' and 'Liberté Renait En Mai', which can carry political or strong-language content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 9 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Regarde-On a déjà dépassé le toit de leur monde : l'Académie · 197 views
▶Horachek TWE CREW - Liberté en deuil · 3.1k views
▶Interview de Mathieu Kassovitz par Abd Al Malik · 3.5k viewsLast three uploads, latest 1564 days ago.
La culture du 21e siècle C'est la vie ! #followdarabbit www.hiya.fr Retrouvez-nous sur : Instagram: http://www.instagram.com/hiya.fr Facebook: http://www.facebook.com/hiya.fr Twitter: https://twitter.com/hiya_fr
About HIYA!
HIYA! is a French culture channel that publishes interviews, live talks, news roundups and performance videos on hip hop, graffiti, breakdance and street art. The channel has about 3.3 thousand subscribers and 105 videos, with a median of roughly 215 views per upload. Its most recent uploads date from 2022, and it has posted nothing in the last year.
The audience is estimated to be mostly French-speaking viewers in France, with a male-leaning mix and a concentration in the 25 to 34 range. These figures are estimates from channel metadata and comment context, not verified analytics. Viewers appear to be interested in French rap and urban culture rather than buying advice.
Brand work on the channel has not been found, and no sponsored videos appear in the recent catalogue. The rate would fall in the $150 to $250 minimum range, because the median view count is small. That is a cost of roughly $0.70 to $1.20 CPM at the minimum, and the standard $20 to $35 CPM rule does not produce a meaningful budget here. Brands seeking a low-cost test in French urban culture may find it a reasonable fit.
Written from HIYA!'s public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. HIYA! can edit or remove this page at any time.
Questions about HIYA!
How much does HIYA! charge for a sponsored video?
Based on a median of about 215 views and a long-form format, the rate would be set at the minimum of $150 to $250 per video. The channel has no published rate card and has not done sponsored work recently, so the figure is an estimate.
What does HIYA! post about on YouTube?
HIYA! posts French culture content, including interviews with rap and cinema figures, live discussions, news roundups on French hip hop, and breakdance and graffiti features. Most videos are under ten minutes, with some live sessions running longer.
How do I contact HIYA! for a brand deal?
Contact details unlock on Starbooked for $0.80. The channel's public website is hiya.fr, and the channel is not currently boosted, so it cannot be booked directly through Starbooked.
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