HockeyShot (@hockeyshot1), a Canadian channel run by the online hockey training aid retailer HockeyShot, posts short drills and product demos. It has about 20,000 subscribers and a median of 176 views per video, with roughly 16 uploads in the past year. Sponsored integrations cost $150 to $250 per video (Shorts-heavy channel). Its distinctive detail is coaches demonstrating NHL players' shot techniques.
Hockey skill drills with NHL-style technique breakdowns for an engaged youth-to-adult hockey audience
- Top video, a Michigan move breakdown, drew 23,001 views and 286 likes.
- Median of 176 views per video, so budget for Shorts-level rates of $150 to $250 per video.
- Shorts make up 82% of uploads, with median duration of 29 seconds, suited to quick product tie-ins.
Brand fit report
Content
- Formats
- short vertical drill demos, coach breakdowns of NHL player techniques, product showcases
- Tone
- instructional, energetic
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds
Audience
Commercial
- Brands seen
- HockeyShotSuperDekerConacher Hockey
- Categories promoted
- hockey training aids, synthetic ice, hockey equipment
- Affiliate links
- No
'Why Former NHL Player Recommends HockeyShot Synthetic Ice' and 'Level Up Your Game with SuperDeker' promote products, the latter from the brand's own account, and the channel itself belongs to the retailer.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is sports instruction with no flagged titles in the last 30 videos.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 20k | 176 | 0 |
Benchmark score: 5 / 100
Public rule, same for everyone. How it works.
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HockeyShot.com - Your #1 Source in Hockey Training Aids - Shop Online: hockeyshot.com - Email: customersupport@hockeyshot.com THE FUTURE OF HOCKEY STARTS NOW! Our mission is to revolutionize hockey skills around the world by offering fun, innovative and accessible tools. HockeyShot is the largest online specialty retailer of hockey training equipment worldwide. Our mission is to revolutionize hockey skills around the world by offering fun, innovative and accessible tools. We are a dynamic organization that strives to deliver an unparalleled world class customer experience. WHY BUY FROM US?
About HockeyShot
HockeyShot (@hockeyshot1) is the YouTube channel of HockeyShot, a Canadian online retailer of hockey training aids. The channel posts short vertical videos that show drills, shooting and stickhandling techniques, and coach breakdowns of moves used by NHL players such as Cole Caufield and Cale Makar. Recent uploads have been single drill demos of under 60 seconds, with about 16 uploads in the past year.
The audience appears to be hockey players and parents, mostly men, with Canadian and American viewers making up most of the audience. These figures are estimates based on the channel's content and metadata, not platform analytics. Median views are 176 per video, while the top video reached 23,001 views.
Brands booking HockeyShot should expect a rate of $150 to $250 per video, which at a median of 176 views works out to a CPM of roughly $850 to $1,400 per 1,000 views, well above the typical $10 CPM for paid ads. The channel suits hockey equipment brands seeking a niche, skills-focused audience.
Written from HockeyShot's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. HockeyShot can edit or remove this page at any time.
Questions about HockeyShot
How much does HockeyShot charge for a sponsored video?
HockeyShot's estimated rate is $150 to $250 per sponsored video, based on its 176 median views and Shorts-heavy catalog. Exact pricing depends on the deliverable and usage rights. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
What does HockeyShot post about on YouTube?
HockeyShot posts short hockey drill demos, shooting and stickhandling tutorials, and coach breakdowns of NHL players' techniques. Most videos are under 60 seconds and focus on skills and off-ice training for players.
How do I contact HockeyShot for a brand deal?
The channel lists customersupport@hockeyshot.com in its public description. Full contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.