Starbooked

Home2Tiny (@home2tiny) is a Sweden-based English channel making weekly silent-style slow living vlogs about Scandinavian home decor, thrifting, gardening and gluten-free baking. It has 100,000 subscribers and a median of about 135,000 views per video, with 25 to 35 minute episodes uploaded weekly. Estimated rate is $225 to $525 per video, roughly a $3 CPM. Episodes are numbered, now past 115.

Why brands book Home2Tiny

Reliable weekly uploads averaging well over 100,000 views, at an estimated CPM under $3.

  • Median views are about 135,000, with 12 uploads in the last 90 days and no gaps.
  • Engagement is 3.7 percent, with likes and hundreds of comments on every recent episode.
  • Hauls and decor episodes already feature IKEA and thrift shopping, a natural fit for home products.
Best forhome decor and kitchenwaregluten-free food productsgarden and seasonal goods
Watch forNo sponsorships seen so far, so integration style is untested; no email is listed.

Brand fit report

Content

Topics, IAB taxonomy
Home & Garden40%
Style & Fashion20%
Food & Drink25%
Hobbies & Interests15%
Formats
slow living vlogs, thrift hauls and styling, baking recipes
Tone
calm, cozy
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
25 to 35 minutes

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment92/100
Estimated from titles, descriptions and engagement
Engagement3.7%
Likes and comments per view on recent videos
Audience asks aboutWhere to buy the home decor showngluten and sugar free recipesthrifting and styling tips
Age
5%18-24
15%25-34
25%35-44
55%45+
Gender
85%women
15%men
Countries
🇺🇸 United States35%
🇬🇧 United Kingdom15%
🇸🇪 Sweden10%
🇨🇦 Canada8%
Other32%
LanguagesEnglish 93%Swedish 4%Other 3%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; titles such as '#108 Preparing for Autumn | Autumn Decor Shop and Haul' show unsponsored shopping content.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles like '#115 Simple Ways to Enjoy October' and '#112 Cozy Autumn Day in the Swedish Countryside' are home and food content with nothing flagged.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube100k135k12
Instagram–––

Benchmark score: 82 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days12 / 30
Reach Followers on the main platform20 / 20

Recent videos

Last three uploads, latest today.

Slow Living in Sweden I Scandinavian Design I Interior I Gardening I Food I Silent Vlog Welcome to Home2tiny We are Tina & Mr.C, oldfluencers living in the southwest part of Sweden. Sharing moments from our everyday mindful life in our cozy scandinavian home, striwing for a sustainable, slow living. We hope you will enjoy our channel, please like & subscribe and leave a comment down below. Instagram: https://www.instagram.com/home2tiny/
Home2Tiny's own profile description on YouTube

Are you Home2Tiny? Claim or remove this profile.

About Home2Tiny

Home2Tiny (@home2tiny) is an English-language slow living channel from southwest Sweden. Each weekly episode follows everyday life at home: Scandinavian decorating, seasonal DIY, thrift and IKEA hauls, garden work and gluten and sugar free baking. Videos run about 25 to 35 minutes and are numbered, with episode 116 posted in October 2026.

The channel has 100,000 subscribers and a median of about 135,000 views per video, with its best recent episodes above 480,000. Engagement is around 3.7 percent. Viewers likely lean toward home and lifestyle audiences in English-speaking countries; audience figures here are estimates. No sponsored videos were detected.

At the $225 to $525 range, the midpoint implies a CPM near $2.77, far below the $10 paid norm. That makes it a strong value buy for home decor, kitchen, garden and food brands that fit a calm, product-friendly shopping and baking format.

Written from Home2Tiny's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Home2Tiny can edit or remove this page at any time.

Questions about Home2Tiny

How much does Home2Tiny charge for a sponsored video?

Starbooked estimates $225 to $525 per video. With a median of about 135,000 views, the implied CPM is near $2.77, well below the typical $10 paid benchmark.

What does Home2Tiny post about on YouTube?

Weekly slow living vlogs from Sweden covering Scandinavian home decor, seasonal decorating, thrifting and IKEA finds, gardening, outfits and gluten and sugar free baking, usually 25 to 35 minutes long.

How do I contact Home2Tiny for a brand deal?

No email is listed; the channel links to Instagram at home2tiny. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

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