HomeServe (@homeserveuk) is a UK home emergency and repair service that publishes short how-to videos on boilers, radiators, plumbing and electrics. The channel has about 7,500 subscribers, roughly 280 median views per video, and uploads about 7 videos a year. Sponsored integration rate: $150 to $250 per video (Shorts-heavy channel, below the floor). Its distinctive detail is recurring Home Expert segments.
UK home repair channel with a 234,000-view video on mixer taps
- Median of 280 views per video, with top videos reaching 84,000 and 234,000 views.
- Roughly 7 uploads a year gives a steady but low-volume presence.
- Rate of $150 to $250 per video suits small test campaigns.
Brand fit report
Content
- Formats
- short how-to clips, expert explainers, branded series
- Tone
- practical, reassuring
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds to about 2 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- home repair and emergency cover
- Affiliate links
- Yes
Channel promotes its own home repair service and cites a Gen D-IY partnership with Jeff and Freddie Brazier; no sponsorship disclosures found in the last 50 videos.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Practical home repair content with no flagged material in the recent videos, e.g. 'How to Change a Washer on a Mixer Tap'.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 7.5k | 280 | 5 |
Benchmark score: 11 / 100
Public rule, same for everyone. How it works.
Recent videos
▶When should you get your boiler serviced? · 47 views
▶How long does a boiler service take? · 28 views
▶Is a boiler service worth it? · 37 viewsLast three uploads, latest today.
HomeServe are Britain's home emergency and repair experts. To find out about what we do visit us at www.homeserve.co.uk And if you'd like to get in touch with us, email us at heretohelpteam@homeserve.co.uk Or if you're after easy how-to guides and articles, check out: www.homeserve.co.uk/knowledge-hub/
About HomeServe
HomeServe on YouTube is the channel of Britain's home emergency and repair service, with 7,500 subscribers and about 55 videos. Its how-to clips cover boilers, radiators, drains, fuse boxes and electrics, with many short Shorts-length videos alongside longer expert explainers. Viewers appear to be UK homeowners weighing DIY fixes against paying for a call-out; these audience figures are estimates.
The channel also carries branded series, including Gen D-IY with Jeff and Freddie Brazier and Big Bothers with Craig Phillips, which are produced around HomeServe's own research. Its brand work is consistent with the company's home cover business.
At roughly $150 to $250 per video, the rate is modest. Because median views are low, the effective CPM is weak against the typical $10 to $30 paid-ad benchmark, so the channel suits small UK home services campaigns with a test budget.
Written from HomeServe's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. HomeServe can edit or remove this page at any time.
Questions about HomeServe
How much does HomeServe charge for a sponsored video?
HomeServe's estimated sponsored rate is $150 to $250 per video, based on a median of about 280 views per video and a Shorts-heavy upload mix. Rates are quoted in USD. Final pricing depends on format and usage rights.
What does HomeServe post about on YouTube?
HomeServe posts short how-to videos on boiler servicing, radiator bleeding, unblocking drains, fuse boxes and changing fittings. It also produces expert explainers and branded series with British presenters. Most content is aimed at UK homeowners.
How do I contact HomeServe for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, which is the fastest route for a campaign request.
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