Starbooked

Horses in the Morning

Hosted by Jamie Jones, Jenn Hibbard, Glenn Ruiz

Horses in the Morning, from Horse Radio Network, is a daily show covering the horse world through conversation, guests, training tips, health segments and listener call-ins. It has 1,000 episodes in its feed, published daily, with a median length of about 55 minutes. Estimated downloads are 5,000 to 25,000 per episode, with a rate of $90 to $625 per host-read mid-roll.

Why brands sponsor Horses in the Morning

Daily horse-world audience with a sponsor-proven, host-read format

  • Publishes daily with 1,000 episodes in the feed, giving repeated exposure over time.
  • Apple Podcasts shows 257 ratings averaging 4.7 stars.
  • Four brands already sponsor episodes, showing the format works for equine and pet categories.
Best forequine and horse care productspet food and suppliesbarn and farm services
Watch forDownload figures are estimated from ratings, not measured, and listeners are concentrated in one niche.

Brand fit report

Content

Topics, IAB taxonomy
Pets70%
Sports20%
Comedy10%
Formats
co-hosted banter, interview, listener call-in, segmented talk show
Tone
lively, informal
Language
English
Production
Clean, edited audio
Typical length
45 to 60 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 257 Apple ratings (the 200 to 1,000 band) for a show with 1,000 episodes, a daily cadence and a sponsor-supported format, shifted nothing as the show is older than two years.
Audience asks aboutHow to train or care for a horseWhat is happening in equine events and competitionsHow to manage horse health and barn costs
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
60%women
40%men
Countries
🇺🇸 United States70%
🇨🇦 Canada8%
🇬🇧 United Kingdom7%
🇦🇺 Australia5%
LanguagesEnglish 100%

Commercial

100%of the last 20 episodes had a sponsor
Host-readhost reads the sponsor message
Brands seen
Kentucky Performance ProductsChewyWERM FlooringPurina
Categories promoted
horse feed and supplements, pet food and pet supplies, flooring, equine products
Affiliate links
No

Episode titles in the last 20 carry sponsor credits such as 'by Kentucky Performance Products', 'by Chewy', 'by WERM Flooring' and 'by Purina'.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles cover horse care, training, competitions and trivia with no explicit flags; the feed is not marked explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 35 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 1 days.

The world's leading daily morning podcast for the horse world with listeners in over 90 countries. A light, lively, entertaining look at the horse world and the people in it. The show includes entertaining conversation, out of the ordinary guests, numerous regular horse related segments, training tips, health segments, listener call ins, contests, giveaways and so much more.
Horses in the Morning's own show description from the podcast feed

Do you make Horses in the Morning? Claim or remove this page.

About Horses in the Morning

Horses in the Morning is a daily podcast from Horse Radio Network that covers the horse world with conversation, out-of-the-ordinary guests, training tips, health segments, listener call-ins and giveaways. The feed lists 1,000 episodes published on a daily cadence, with a median length of about 55 minutes. Hosts named in the feed and episode titles include Jamie, Jenn and Glenn, and the show's website describes the programme as the world's leading daily morning podcast for the horse world.

Apple Podcasts lists 257 ratings with an average of 4.7 stars, and the show has been listed since October 2010. Listeners are estimated to be based mainly in the United States, with a mix of ages and a majority of women; these are estimates only and are not measured figures. Recent episodes carry sponsor credits from Kentucky Performance Products, Chewy, WERM Flooring and Purina.

The show suits equine and pet brands and local barn services. Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll is priced at about $90 to $625 per episode, which buys access to a daily, niche horse audience. Brands in equine, pet and farm categories should consider sponsoring it. Sources: the show's RSS feed, its website and Apple Podcasts.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Horses in the Morning can edit or remove this page at any time.

Questions about Horses in the Morning

How much does Horses in the Morning charge for a podcast sponsorship?

Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll is priced at about $90 to $625 per episode. The exact rate depends on the placement and the terms agreed with the show.

What is Horses in the Morning about?

Horses in the Morning is a daily podcast from Horse Radio Network covering the horse world, with guests, training tips, health segments, listener call-ins and giveaways. Episodes typically run about 55 minutes.

How do I contact Horses in the Morning about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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