How The World Works is hosted by Kevin D. Williamson, author and CEI writer in residence. Across 38 episodes with a monthly cadence, it interviews guests about their jobs, the role of work in the economy and policy ideas for workers and employers. Episodes run about 60 minutes. Estimated downloads per episode are 2,000 to 8,000, with a rate of $70 to $200 per host-read mid-roll.
Engaged, high-rated policy show reaching listeners interested in work and the economy
- Apple Podcasts rating of 4.9 across 216 ratings signals a loyal listener base
- Long-form interviews of about an hour allow full host-read mid-roll placements
- Guests span business owners, professionals and policy experts, widening the topical reach
Brand fit report
Content
- Formats
- interview, guest conversation
- Tone
- thoughtful, analytical
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 50 to 65 minutes
Audience
Commercial
- Brands seen
- Competitive Enterprise Institute
- Categories promoted
- None yet
- Affiliate links
- No
The description names CEI as the affiliated institute and links a YouTube page, but no sponsor mentions appear in the feed titles.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Explicit flag is 0 and episode titles cover jobs and policy; the host is a political commentator, so political content is flagged as medium.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | www.buzzsprout.com/2240214 |
| Apple Podcasts | podcasts.apple.com/podcast/id1704873603 |
| RSS feed | rss.buzzsprout.com/2240214.rss |
Benchmark score: 61 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| Jon Meadows, the Headshot Photographer | 2026-09-30 | 50 min |
| Jason Letkiewicz, the Las Vegas Cop | 2026-08-26 | 50 min |
| Declan Garvey, the Dispatch Publisher | 2026-07-29 | 53 min |
| Leah Ashburn, the Brewery CEO | 2026-06-24 | 56 min |
| Alex Danza, the Bus Guy | 2026-05-27 | 54 min |
| Wayne Crews, the Regulations Expert | 2026-04-29 | 60 min |
Last six episodes from the show's feed, latest 19 days ago, a new one about every 28 days.
"How The World Works" features author, political commentator, and CEI writer in residence, Kevin D. Williamson having a series of conversations with notable guests about work, specifically, the jobs he and his guests have had, why work matters, the role of work in our economy, and policy ideas for helping workers and employers get the most out of the work they do. Youtube: URL: cei.org/podcasts
About How The World Works
How The World Works is a podcast hosted by Kevin D. Williamson, an author and CEI writer in residence. According to the show's website and feed, each episode is a conversation with a guest about their work, why work matters to the economy and policy ideas for workers and employers. The show has 38 episodes on a monthly cadence, with episodes typically running close to an hour.
Apple Podcasts lists 216 ratings with an average of 4.9 stars. Listener figures are estimates: the show likely draws roughly 2,000 to 8,000 downloads per episode, based on rating volume, cadence and hosting. No sponsors appear in the feed, and the show credits the Competitive Enterprise Institute as its affiliation.
The show suits business services, career platforms and small business brands seeking an engaged audience interested in economic policy. A host-read mid-roll is estimated at $70 to $200 per episode, which buys one ad slot across that download range.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. How The World Works can edit or remove this page at any time.
Questions about How The World Works
How much does How The World Works charge for a podcast sponsorship?
A host-read mid-roll is estimated at $70 to $200 per episode, based on an estimated 2,000 to 8,000 downloads per episode at $18 to $25 per 1,000. Final pricing depends on the show's current audience.
What is How The World Works about?
The podcast features Kevin D. Williamson talking with guests about their jobs, the role of work in the economy and policy ideas for workers and employers. Episodes run about an hour.
How do I contact How The World Works about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly.
Similar creators
Podcast and other creators in economic policy, ranked by score.
| Creator | Niches | Est. downloads | Median views | Rate | Score |
|---|---|---|---|---|---|
Organized Moneypodcast | antitrustbusiness news | 5k | – | $40–200 | 86 |
FDP@fdp · DE | german politicsliberal party | 31k | 8k | $150–250 | 69 |
長尾たかし@長尾たかし · JP | japanese politicscurrent affairs commentary | 82k | 13k | $260–450 | 66 |
Özgürlük Araştırmaları@ozgurlukarastirmalari · TR | classical liberalismeconomic policy | 4.6k | 46k | $920–1620 | 51 |
Iran Entrepreneurs Forum | مجمع کارآفرینان ایران@iranef_org · IQ | iranian businessentrepreneurship interviews | 1.4k | 513 | $150–250 | 49 |
Νίκος Παπαθανάσης@nikospapathanasis · GR | greek politicseconomic policy | 5.2k | 944 | $150–250 | 48 |