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How To! with Charles Duhigg

Hosted by Charles Duhigg

How To! with Charles Duhigg is a weekly advice show where a listener brings a real problem and world-class experts help solve it. The show has 409 episodes, releases weekly, and typical episodes run about 30 minutes. Estimated downloads are 20,000 to 80,000 per episode, with a rate of $360 to $2,000 per host-read mid-roll ad.

Why brands sponsor How To! with Charles Duhigg

Weekly advice show with 1,949 Apple ratings and a loyal, practical audience

  • Over 400 weekly episodes give sponsors a long-running, consistent presence.
  • Listeners arrive with a real problem, so the advice format invites trusted product mentions.
  • Apple Podcasts rating of 4.3 across nearly 2,000 ratings signals engaged listeners.
Best forproductivity and wellness productsfamily and parenting brands
Watch forAudience download figures are estimates; confirm actuals with the host before committing budget.

Brand fit report

Content

Topics, IAB taxonomy
Personal Finance10%
Careers15%
Health & Fitness25%
Family & Relationships30%
Self-Help & Personal Growth20%
Formats
interview, expert advice, listener problem segment
Tone
practical, warm
Language
English
Production
Studio production
Typical length
27 to 38 minutes

Audience

Commercial intent20/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 60%: Apple Podcasts shows 1,949 ratings and a 4.3 average across a 409-episode weekly show on a major hosting platform, placing it in the 1,000 to 5,000 ratings band.
Audience asks aboutHow do I handle a difficult family situation?How can I build better habits and stop worrying?What do experts recommend for relationships and parenting?
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
55%women
45%men
Countries
🇺🇸 United States75%
🇬🇧 United Kingdom8%
🇨🇦 Canada6%
🇦🇺 Australia5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover parenting, sleep, and relationships, with no explicit flag set in the feed (explicit=0).

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 100 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 6 days ago, a new one about every 7 days.

You've got questions. We find answers. We all need advice, but it's not always clear who to ask. Each week, we invite a listener on the show to tackle a real problem, like protecting our elderly loved ones from scammers, emigrating as a throuple, and speaking without saying "um" - all with help from world-class experts: attorneys, doctors, entrepreneurs, authors, researchers - who actually know…
How To! with Charles Duhigg's own show description from the podcast feed

Do you make How To! with Charles Duhigg? Claim or remove this page.

About How To! with Charles Duhigg

How To! with Charles Duhigg is a weekly advice podcast in which a listener brings a real problem to the show and experts work through it. Charles Duhigg hosts the program, and the show's website describes it as a place where attorneys, doctors, entrepreneurs, and researchers offer practical answers. The feed lists 409 episodes released weekly, with typical episodes lasting about 30 minutes.

Apple Podcasts shows 1,949 ratings with a 4.3 average, which places the show among mid-sized independent education podcasts. Listeners are estimated to be adults across multiple age groups, mostly in the United States, though this is an estimate and not a published figure. The feed shows no sponsors.

Brands that want a voice in practical advice and self-improvement conversations should consider this show. An estimated 20,000 to 80,000 downloads per episode translate to roughly $360 to $2,000 per host-read mid-roll ad, based on the rate formula used for this directory.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. How To! with Charles Duhigg can edit or remove this page at any time.

Questions about How To! with Charles Duhigg

How much does How To! with Charles Duhigg charge for a podcast sponsorship?

Estimated rates are $360 to $2,000 per host-read mid-roll ad, based on an estimated 20,000 to 80,000 downloads per episode. Final pricing depends on the sponsorship package and must be confirmed with the show.

What is How To! with Charles Duhigg about?

The show is a weekly advice podcast where a listener brings a real problem and experts help solve it, covering topics like family, habits, careers, and relationships.

How do I contact How To! with Charles Duhigg about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.

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